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A Complete Content Marketing Course For Tiktokers


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Last updated 6/2022
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
Language: English | Size: 1.99 GB | Duration: 2h 13m

Get laser-targeted followers, Shine Your Brand and Dominate the Algorithm with Superior Marketing for TikTokers​

What you'll learn
You will finally learn what Tik Tok is and use it to your benefit
You will learn how to use Tik Tok to grow Brand Exposure
You will learn how to grow 1000+ followers on your Tik Tok Account
You will enhance your social media marketing skills
You will learn how to let go of being a perfectionist and MARKET your business for fun
You will have a completely set-up TikTok account
You will create a Tik Tok account in less than 5 minutes
You will learn how to use the Tik Tok Navigation without fumbling around
Drive your Tik Tok Followers to your Instagram and Youtube Profiles
You will learn how to find trending challenges on Tik Tok
You will learn how to participate in trending challenges on Tik Tok
You will learn how to let go of being a "stuffy" Adult and feel like a kid again
You will learn how to find trending hashtags
You will become a social media marketing star!
You will learn how your EMPLOYEES can improve your Business Marketing
You will learn how your FAMILY can help improve your Business Marketing
You will have a 0-1000 Tik Tok Checklist
You will learn Tik Tok Growth Strategies
You will have your ads running on Tik Tok
You will expand your social media marketing creativity
Requirements
be creative
have a mobile phone
Description
Please note: This course, lecture and the teacher is not affiliated with TikTok ; its trademark, business, or standards of operation. Imagine gaining 1000+ of followers without having to hustle on Instagram with "follow for follow" or spending your valuable time figuring out content for your Youtube channel. You may be thinking, "How can I stand out more in my industry when it is overly saturated?"One of the best strategies to gain awareness for your personal or business brand is to dominate a social media marketing app that is new AND growing exponentially. And TikTok is the leading social media app of 2019-2020.Why should you join a new app when you have accounts on Instagram, Facebook and Youtube? Well, the Brands that have some of the biggest followings on these platforms, where creating content when the apps were new and less known. Because of their ability to utilize the platforms early, they were able to be an authority and grow their followers in great quantities. On TikTok, you can begin to grow your social media marketing following and then link your Instagram and Youtube accounts to your profile. Why take this course? This course will help save you time on learning how to use the app. You will also receive Insider Secrets on how to gain more of a following and become what we like to call, 'TIKTOK FAMOUS'. This course is updated frequently whenever there are new trending techniques and changes to the app. All of the information that you need to succeed is available in this course. THIS IS A COMMUNITY...Be sure to send messages and converse with other students of the course. This is a community to share strategies and ask any questions that you still are not getting answers to. Save time with step by step tutorialsUnlock your Social Media Marketing geniusImprove your creativityGain Followers and Fans while reducing stress and having funGrow your team supportAvoid Burnout You have 3 options. Option 1: You can bypass this course. Continue to learn how to swim in the ocean of Instagram and Youtube Influencers. But if you have read up to this point, then you probably are beyond this option.Option 2: You can go and learn how to use the app yourself. Option 3: Take the course, learn the shortcuts to success and if you still do not see results then... GET A REFUND in 30 days!*JOIN the Community and grow your fans, followers and subscribers before its too late and the secret is out!
Overview
Section 1: Getting Started: Launching Your Account with Authority
Lecture 1 Course Overview: What you will Learn (0-1000+ Followers)
Lecture 2 The #1 thing you must focus on for success on tiktok
Lecture 3 How to Get the Most out of this Course
Lecture 4 Starter Mission: Your First Exercise
Lecture 5 Create Your Account in 2 minutes
Lecture 6 Crafting a Memorable Username
Lecture 7 Easy Short Bio Blueprints
Section 2: TikTok Explainer
Lecture 8 GARYVEE Predictions
Lecture 9 Explainer Video
Lecture 10 Challenges Explained
Lecture 11 Find Challenges with Hashtags
Lecture 12 How to Find Challenges using Sounds on TikTok
Lecture 13 The road to your first 1000 Fans
Section 3: How TikTok Works: Live In-App Walkthroughs
Lecture 14 The Navigation: How to use the Search
Lecture 15 The Navigation II : Get Your Instagram and Youtube linked to your Profile
Lecture 16 The Basics of the Camera Settings
Section 4: Superior Content : Six Steps to Win at content creation and growth
Lecture 17 Phase 1 : Tap Into Your Social Circle
Lecture 18 Phase 2: Uploading...Steroids Scheduling
Lecture 19 Phase #3 : Alternative Creative Marketing : How This DOCTOR went Viral
Lecture 20 Any Business can do this 1 Challenge on TIKTOK
Lecture 21 Phase 4: Why Adults are more Popular than Teenagers. Make it a Family Business!
Lecture 22 Phase 5: Be Ugly! The Watch Time Power of Before and Afters
Lecture 23 Phase 6: Do a DUET : Find your TikTok Associates
Section 5: Branding for TikTok: How to make Powerful Bonds with your Audience
Lecture 24 Guess how many seconds you have to engage a viewer
Lecture 25 Target your Audience on TikTok
Lecture 26 Be VISUALLY Engaging pt. 1
Lecture 27 10 VIRAL HOOKS for more VIEWS
Section 6: The Secrets to the Algorithm: Learn and Conquer it
Lecture 28 Hack the Algorithm #1 : Secrets from China
Lecture 29 Hack the Algorithm #2 : The Cold Open
Lecture 30 Hack the Algorithm #3: Verticality - How Accounts BLOW UP on Tik Tok
Section 7: Master the ART OF VIRAL Marketing: Failure will be hard!
Lecture 31 What it REALLY Means to GO VIRAL (hint: its about speed)
Lecture 32 The VIRAL Content Formula
Lecture 33 Get your SONG onto The platform
Section 8: TIKTOK Editing Tutorials
Lecture 34 How Sounds Work
Lecture 35 Upload your Video(s) and Edit
Lecture 36 How to Duet
Lecture 37 How to Add Text and Time it in Videos
Lecture 38 How to use the TIMER in the TIKTOK APP
Lecture 39 How to Trim Videos in the TIKTOK APP
Lecture 40 How to DUET on TikTok 2022
Lecture 41 How to Speed up and Slow down videos IN the TIKTOK App
Lecture 42 COMMENT REPLY Tutorial: How to reply to comments with a video
Lecture 43 Getting Started with Ads
Lecture 44 Ad Type #1: Promote your Profile and Grow your Followers
Lecture 45 Ad Type #2 : Ads for Hashtags? The Future of Advertising
Entrepreneurs,Business owners,Retail Store Owners,Restaurant Owners,Actors and Musicians,Photographers

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A Guide To Patents At Universities


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Published 9/2022
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
Language: English | Size: 2.74 GB | Duration: 2h 3m

how inventors, researchers, creators and entrepreneurs can use patents​

What you'll learn
Directly use and apply patent law concepts to your inventions and research
Determine you have developed a patentable invention
Perform necessary steps that will yield a positive patenting journey and outcome
Determine what rights you have towards the university or other inventors
Requirements
No knowledge of patents, intellectual property (IP) or law required
Description
Patents have become increasingly important in the context of universities. But despite this universities provide little to no training or guidance to you -- the ones creating the research and the patentable content. And that is exactly what this course will do: help you understand what patents are, how they work, what is important about them and how to smoothly navigate patent issues and make patents work for you. What you will learn specifically:Define what patents are, how they work, and how they are relevant to your workIdentify research results or inventions that may be patentableDetermine what is truly new about an inventionPerform searches to see whether an invention is new and inventiveDetermine when you are an inventor in a research projectDetermine when you are an author in a research projectEstablish when you own your inventionsManage your research more effectively and efficientlyOptimally document your research with patents in mindWritten by an expertThe course draws on my 15+ years of teaching and working with students, researchers, inventors and creators in a university environment. It focuses on everyday issues and problems and is designed to provide you with practical answers and tips to everyday issues and questions.How is this course different to other courses on patents?The course focus is not on teaching you 'patent law' but on providing you with hands-on, practical answers and tips on how to navigate within the patent system and your universities technology transfer system.I use plain English and break down legal concepts in the simplest way possible.Unless necessary, I will not use legal definitions or refer to statutes or legal cases but focus on explaining you how the law works.The content is structured around practical questions and issues you may encounter while pursuing your research, work, and or studies at a university.I'm not only teaching you relevant concepts but I'm also addressing common misconceptions and show you which mistakes to avoid.Who is the course for?This course is for anyone who studies and researches in a university or academic setting - whether you are a high school student applying for university, or whether you are an undergraduate, graduate student, or researcher or faculty -- this course will be useful to you.
Overview
Section 1: Is your invention patentable?
Lecture 1 1. Why should you know about patents?
Lecture 2 2. What is the difference between patents and other types of IP?
Lecture 3 3. What is a patent?
Lecture 4 4. What is a patentable invention?
Lecture 5 5. When is your invention 'useful'?
Lecture 6 6. When is your invention 'new'?
Lecture 7 7. When is your invention 'non-obvious'?
Lecture 8 8. What cannot be patented?
Lecture 9 9. How can you patent your invention?
Section 2: Common misconceptions: how patents work conceptually
Lecture 10 1. Once the patent application has been filed, I have a patent
Lecture 11 2. Ideas can be patented
Lecture 12 3. My invention is patentable if it is not patented by someone else
Lecture 13 4. Inventions are a fixed concept
Lecture 14 5. A patent gives me the right to use my invention
Lecture 15 6. I only infringe a patent if I copy the patented invention
Lecture 16 7. Using a patented invention in research does not amount to infringement
Lecture 17 8. A provisional patent is a faster and cheaper way of protecting my invention
Lecture 0 9. A patent protects my invention internationally
Lecture 0 10. All patents are valuable
Lecture 0 11. If I have a patent, no one can copy my invention
Lecture 0 1. What should your patent application focus on?
Lecture 0 2. How do you read a patent?
Lecture 0 3. A bit of basic claim strategy
Lecture 0 4. How do you conduct a prior art search?
Lecture 0 5. What if you find prior art?
Lecture 0 6. How to not lose the right to a patent
Lecture 0 7. What if you need to disclose your invention before application was filed
Lecture 0 8. How can you determine who owns an invention?
Lecture 0 9. How can you protect your invention abroad?
Lecture 0 1. Why is your institution's IP policy so important?
Lecture 0 2. Did you contribute enough to be named as an inventor?
Lecture 0 3. How do you correctly determine inventors in a research project?
Lecture 0 4. Do you own your invention (in general terms)?
Lecture 0 5. How do you determine whether you own a specific invention?
Lecture 0 6. How to conduct research with patents in mind
Any student, researcher, staff member or anyone else who has a curious mind and studies or plans to enroll at a university.

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API Management with Kong Konnect Cloud


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Published 09/2022
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz, 2 Ch
Genre: eLearning | Language: English | Duration: 32 lectures (3h 21m) | Size: 1.1 GB


Docker setup, Linux distribution setup in windows, Kong Gateway Instance, Create API proxy, Load balancer, apply plugins
​

What you'll learn
Creating Gateway services
Applying security to the API proxy using OOTB Plugins
Managing traffic using pugins
Publish the API s to the developer portal.
How the developers subscribe to the APIs
Installing Linux distribution(Ubuntu) in Windows
Configuring Docker desktop for Kong and for logs
Requirements
Basic knowledge on APIs.
Description
This course is designed to understand the functionalities of the Kong Konnect cloud and how we can create a Runtime Instance in Docker.
The steps to configure Kong Gateway Runtime in the Windows system are explained in detail, and you can follow these steps and configure it in your system. How the local runtime instance is associated with the Kong Konnect in the cloud is explained. In this setup, you will also learn how to install Linux distribution in windows. You will also get a high-level idea of Docker Containers.
Once you configure the Kong Konnect environment, the next step is to understand the components in the Kong Konnect environment before starting the API proxy development. The Gateway services, Route, consumers, plugins, upstreams, Service Hub, and services versions are explained in detail. How to publish the APIs to the developer portal is explained.
You can find the examples to the below-listed plugins
Proxy caching
Rate Limiting
Request size limiting
Request Termination
Request Transformer
IP Restriction
Basic Authentication
Key Authentication
ACL
HMAC
JWT
BOT detection
The API Analytics, and how to create reports for different types of metrics are explained. Organizational structure with Teams and Users is explained. How to signup for the Developer Portal and subscribe to the listed APIs. Different kinds of credentials like Basic authentication, Key authentication, JWT, and HMAC are created to utilize in the API proxy.
Who this course is for
Beginners who want to learn API managment tool.
Experienced professionals who want to move to Kong API gateway technology.

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Arduino Home Security System (2022)


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Published 09/2022
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz, 2 Ch
Genre: eLearning | Language: English | Duration: 7 lectures (49m) | Size:


The course is designed for beginner to intermediate level Arduino users.
​

What you'll learn
This course will teach you how to build a complete home security system using Arduino.
You will learn how to use sensors to detect intruders, and how to use an Arduino to sound an alarm.
You will also learn how to send SMS alerts when the system is triggered.
Arduino Home Security System is a course that will teach you how to use Arduino to create a home security system.
You will learn how to use sensors to detect movement, how to use an alarm to notify you of intruders, and how to create a password protected system.
You will learn how to choose the right components for your system, how to wire them up, and how to program them.
Requirements
Arduino Uno Board for Hardware requirements
PIR Sensor HC SR501 for Hardware requirements
LDR for Hardaware requirements
10k resistor for hardware requirements
LEd for hardware requirements
Buzzer for hardware requirements
9v battery for hardware requirements
Arduino IDe sowftware requirements
Fritzing Software requirements
Description
In this Arduino Home Security System course, you will learn how to use an Arduino microcontroller to create a home security system. You will be able to detect intruders with a motion sensor and sound an alarm. You will also learn how to send text or email alerts when the system is triggered. This course is perfect for anyone who wants to create a simple, low-cost home security system. The course has been designed so that even if you have never used Arduino before, you will be able to follow along and learn how to build your own home security system.
To build your home security system Deploy your system and learn how to deploy the system so it is ready to be used Create a basic web interface learn how to create a simple web interface that allows you to turn the alarm on and off remotely.
Adding features to your system: how to customize your security system
Why you should take this course?
This course will teach you how to build a simple home security system from scratch.
You will learn how to connect sensors like motion detectors, door sensors, and smoke detectors with a microcontroller.
This course is for anyone who wants to learn about the basic building blocks of any security system and how it works.
you will find it easy to follow along whether you are a total beginner or have some programming experience.
Course Outline includes
Introduction and Discussion
Requirements
Coding
Circuit Design
Prototype House Construction
Circuit Building
Project Demonstration
A home security system is a great way to deter burglars and keep your home safe. An Arduino home security system can be easily customized to your specific needs. Whether you want motion sensors, door and window sensors, or a camera-based security system, you can create it with Arduino.
so what are you waiting for learn to protect your home with this Arduino Home Security System Course!
Enroll Now!
Who this course is for
This course is perfect for anyone who wants to increase the security of their home, or for anyone who is interested in learning more about Arduino programming.
This course is for anyone who wants to learn how to set up a home security system using Arduino.
This course is perfect for anyone who wants to improve their home security, or who is interested in learning more about electronics and programming.

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Become An Energetic Wealth Magnet


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Published 9/2022
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
Language: English | Size: 408.68 MB | Duration: 0h 36m

Attract an Abundance Lifestyle and Prosperity Mindset by harnessing the power of the 3 most important Chakras​

What you'll learn
Learn simple and effective techniques to identify and clear blockages in your lower three chakras.
Reframe your Money Story
Adopt a holistic approach towards becoming a Money Magnet
Understand the various issues that may arise from a Blocked Chakra (ie) procrastination, poverty mindset, scarcity, financial instability, lack of confidence
Learn different Crystal Healing Techniques and affirmations
Learn a 21-Day Reset to Jumpstart the process towards becoming an Energetic Wealth Magnet
Understand how creativity plays a vital role when it comes to attracting abundance and prosperity
Free Guided Meditations
Find out which Essential Oils and Incense best align with Prosperity and Abundance
Perfect JUMPSTART to begin the New Year!
Requirements
Consistency for at least 21 days
Commitment & An Open Mind
Description
This energetic healing course offers an opportunity to develop a beautiful, new, healthy relationship with our chakras. You will learn how to shift from a poverty mentality to an abundance mentality.We will deep dive into the past, gain a deeper understanding of how our formative years shape the way we relate to money and begin to clear our subconscious minds.As a Transformational Coach, I take you on a journey into the past so that you can gain a clearer understanding as to how and why we have the mindset that we have.This unique approach will support you in rewriting your money story and overcoming financial trauma.I provide an array of tips, resources, exercises and PDF's for you to proactively facilitate this change right now.You will learn about different crystals and which ones are best for attracting abundance, there will also be various journal prompts; find ways to heal your Sacral Chakra through the creative arts, feel more rooted and grounded (physically and mentally) especially when it comes to building better money habits.Feel more secure in the decisions that you make about money.Feel more confident as a budding entrepreneur, and activate solar plexus energy to act on your dreams and goals.And remember: You Got This !!!
Overview
Section 1: Introduction
Lecture 1 Introduction
Lecture 2 The Root Chakra
Lecture 3 The Sacral Chakra
Lecture 4 The Solar Plexus Chakra
Lecture 5 Additional Resources
For those who are interested in Energy Healing, the Chakra System and life coaching,Individuals drawn to Crystals, Alternative forms of Healing and the Metaphysical World

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Blog Post Ideas


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Last updated 1/2017
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
Language: English | Size: 3.02 GB | Duration: 2h 24m

21 Proven Ways to Create Compelling Content and Kiss Writer's Block Goodbye​

What you'll learn
Always be able to come up with great blog post ideas.
Develop habits and systems for generating and capturing your brilliant ideas.
Say adios to writer's block.
Requirements
To get the most benefit from this course, students should have a blog or some medium for publishing their work, and a basic knowledge of writing.
Description
Never run out of blog post ideas again!
A blogger's job is never done. To be successful, you need to churn out compelling, useful, and unique posts week after week.
But just when a deadline is staring you in the face, it hits: writer's block. It threatens to take away your blogging momentum-and your blog traffic and income along with it.
What can you do when you've run out of things to say?
Kickstart Your Writing With the Blog Post Ideas in This Course.
Adopt the habits and systems to capture your ideasDevelop the mindset for consistent creativityDiscover untapped sources of inspiration in your life Generate compelling posts from media and industry trendsEstablish yourself as an authority in your fieldTap into the power of vulnerability and transparency in your writing
The 21 ideas in this course are seeds for blog posts that will grab attention, drive engagement, and make you an unstoppable blogger.
Many people think that in order to write and post great content consistently, you have to be some kind of creative genius with a continuous flow of inspiration.*But the truth is, anyone can learn and apply the concepts in this course to strategically set themselves up for consistent and high-quality writing.
The action-focused ideas in this course have been compiled by three blogging aces who've published hundreds of posts between them on websites such as The Huffington Post, Copyblogger, WIRED, and Inc.
Content and Overview
With 25 concise lessons running around 90 minutes total, this course is designed to get you generating brilliant ideas fast.
We start with the basics of habits, tools, and systems for capturing your ideas. Then we present the 21 ideas for guest posting, divided into five categories, where you'll learn how to
Cultivate a prolific mindUse other people's content-ethically Get inspired by traditional and new media Expose the good, the bad, and the ugly Share life experiences
By the end of this course, you will be able to access an endless supply of creative and compelling ideas for blog posts that will boost your traffic, influence, and bottom line.
Overview
Section 1: Introduction
Lecture 1 Introduction- Welcome
Lecture 2 Introduction- Capture the Magic
Lecture 3 Introduction- Choose Your Weapon
Section 2: Master the Mindset
Lecture 4 Blog Post Idea 1 - Organized Creativity
Lecture 5 Blog Post Idea 2 - Get Out Of Your Head
Lecture 6 Blog Post Idea 3 - Get Out Of Your House
Lecture 7 Blog Post Idea 4 - Get Out Of Your Country
Lecture 8 Blog Interview: Vanessa Van Edwards
Section 3: Great Artists Steal
Lecture 9 Blog Post Idea 5 - Ask the Audience
Lecture 10 Blog Post Idea 6 - That's What Friends Are For
Lecture 11 Blog Post Idea 7 - Interview for Success
Lecture 12 Blog Post Idea 8 - Gracious Guest Posts
Lecture 13 Blog Post Idea 9 - Curious Curation
Lecture 14 Blog Interview: Matthew Turner
Section 4: Alert the Media
Lecture 15 Blog Post Idea 10 - Mass Media
Lecture 16 Blog Post Idea 11 - Mixed Media
Lecture 17 Blog Post Idea 12 - Media Darlings
Lecture 18 Blog Post Idea 13 - Media Disruption
Lecture 19 Blog Interview: Nate Cooper
Section 5: Analysis Paralysis
Lecture 20 Blog Post Idea 14 - Best Case Scenario
Lecture 21 Blog Post Idea 15 - Worst Case Scenario
Lecture 22 Blog Post Idea 16 - So Predictable
Lecture 23 Blog Post Idea 17 - Upon Further Review
Lecture 24 Blog Post Idea 18 - How'd You Do That?
Lecture 25 Blog Interview: Scott Ginsberg
Section 6: That's Life
Lecture 26 Blog Post Idea 19 - Success!
Lecture 27 Blog Post Idea 20 - #Fail
Lecture 28 Blog Post Idea 21 - What's Your Story?
Section 7: Conclusion
Lecture 29 Conclusion
Lecture 30 Links to all Resources
Lecture 31 Bonus Lecture: Printable Infographic Cheatsheet PLUS Additional Resources
This course is for you if you're a blogger and freelance writer, who needs to turn out great work consistently. It's designed specifically to help you avoid the frustration of writer's block.,Although the focus is on ideas for blog posts, many of the ideas will be helpful for any creative professional who must produce quality work on a regular schedule, whether you're a writer, video editor, graphic designer, etc.,This course is NOT for you if you're looking for help to improve your writing skill, or with the technical side of setting up a blog.

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Browsers To Buyers 21 Powerful Website Copywriting Hacks


0814c0f20c0e1b7144ef2b1c688b5d3b.jpeg



Last updated 3/2022
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
Language: English | Size: 1.47 GB | Duration: 1h 29m

Grow Your Business + Boost Your Revenue with This Checklist of Timeless Conversion Copywriting Tactics​

What you'll learn
21+ conversion-boosting copy hacks used by the pros
A very advanced expert secret to structuring profitable web pages
The fastest shortcut to getting a 'YES'
Why most headlines fail (it's not about writing ability!)
How to hook readers the moment they land on your website (you've got less than 3 seconds!)
3 incredibly simple ways to keep your reader's eyes glued to the page
The secret number tricks guaranteed to seduce your customers
The mindset 'hack' that will 10x your click-through rates
Why you don't need to be a high-ticket copywriter to transform browsers into buyers
And much, MUCH more.
Requirements
Want a website that sells while you sleep? This course is for YOU. ???
Want to sell more products & services online? You'll love this course.
Grab a laptop, a pen, and my free workbook -- and let's do this!
Description
IS YOUR WEBSITE COSTING YOU SALES?Tell me if this sounds familiar...You spent weeks agonising over your website copy.Or maybe you sold a body part (at least it felt like it) to hire a pro-copywriter......AND YET!Your website STILL isn't pulling its weight.- It's not attracting the right customers.- It's not reeling in the leads.- It's not supporting your lifestyle.And worse...You're worried it's scaring people away!IF THAT SOUNDS ABOUT RIGHT, THEN KEEP READING.You've watched endless YouTube tutorials... "How to write a landing page... a sales page...an about page.But you still have that niggling sense something's not quite right.Your mind drifts to places like:"Is my copy too boring, too cluttered, too haphazard?" and:"This is 100% overwhelming! I have no idea how to structure my website and word it the right way!" and:"It's excruciating! It's like writing a resume -- but worse."You've heard that copywriting is the key to selling -- that words can make or break a business...Yet yours? Are falling flat.The lights are on, but no-one's buying.You're frustrated, baffled and frankly stuck between not wanting to shell out thousands of dollars for a professional copywriter......and worried sick at your barely-breaking-even sales.I HEAR YOU!It's beyond frustrating when every word feels like a shot in the dark. When you've stared at your home page FOREVER......Rehashing, doctoring, fudging your words - and all of it based on guesswork.You're sick of trying to memorise articles like '55 Ways to Write Headlines' and '114+ Best Call To Actions' that do nothing but leave you more confused.You want a shortcut to a curated checklist of timeless tips and hacks.The sales psychology and copy strategies that give you the biggest bang for your buck. And in as LITTLE*time as possible.DID YOU FIND YOURSELF NODDING ALONG THERE?PERFECT!You're 100% in the right place*THE TRUTH IS:You shouldn't let copy confusion and lack of writing confidence be the thing that holds you back. Meaning, if you want to hit your revenue goals...If you want to build a buzzing business that gives you the life you've always dreamed of......then you need to do something different than you've already been doing.I WANT YOU TO IMAGINE FOR A FRESHLY BREWED POT O' COFFEE MOMENT. A WORLD WHERE YOU COULD.- Write website copy knowing your messages are in the right order - Grab people's attention with headlines that get them nodding along furiously- Persuade potential customers to sign up/download/buy now- Never have to worry about how to structure your web copy - Harness feedback in a way that hooks casual readers and converts them into customers.- Seduce your customers using psychology-based number tricks- Shortcut your way to more leads without spending money on Google ads or FB*retargeting- Get more people to say 'YES' using universal persuasion principles. (In a way that feels good and right and ethical.)- Effortlessly blend your voice with sales psychology to make selling 10x easier.I KNOW, RIGHT? SOUNDS ALMOST UNBELIEVABLE.BUT KNOW THIS:YOU CAN ACHIEVE ALL OF THIS BY SIMPLY USING THIS CHECKLIST STRATEGICALLY.All of this is within your reach with a few battle-tested sales psychology tacticsThese tactics have been the secret weapon of the world's most successful brands for over 100 years.I WANT TO INTRODUCE YOU TO MY SECRET BUSINESS-BUILDING WEAPON:Browsers to Buyers is my step-by-step course where I'll share with you my super-effective conversion copy checklist.So you can stop guessing and start growing your business in the most efficient and economical way possible.. With your WORDS.Discover the conversion copy tactics I've taught over 19,000+ other students.The tools and techniques to grow your revenue - fast.THESE ARE THE EXACT SAME TACTICS I USED TO BUILD A FLOURISHING BUSINESS AND A BEST-SELLING COPYWRITING COURSE.AND THE REALLY BEAUTIFUL PART?I'll show you tips and strategies that will make you a better marketer, all round.We're not just trying to increase your conversion rates here. We're growing your marketing chops with focused intention.WHAT'S INCLUDED? SO GLAD YOU ASKED!✏️ IMMEDIATE LIFETIME ACCESS to proven techniques that will improve the conversion rate of your website.✏️16-PAGE WORKBOOK so you can follow along, optimise and LEARN as you go.✏️ ONE HOUR OF BRIGHT, ENGAGING VIDEO TUTORIALS chopped into bite-sized chunks.✏️ SCIENTIFICALLY-PROVEN STRATEGIES That. Just. Work.✏️ RINSE AND REPEAT FORMULAS that remove guesswork and fill you with confidence.✏️ EXTRA BONUS RESOURCES, downloadable PDFs and links to anchor your learningHERE'S WHAT PEOPLE SAY ABOUT MY OTHER*COURSES: "Crucial strategies for anyone who wants to persuade with their words. This course is worth five times the price." "Aprendiendo formas de redacción en poco tiempo con herramientas útiles para usar ya.""The teaching is so amazing, so nice and fun to hear her lecturing ! Way to many examples and missions to improve which is UNIQUE and so helpful ! If there's was only a way to keep in touch or contact the teacher more easier, it be even more amazing ! THANK YOU""The lectures are so logical and easy to follow, I'm already applying persuasion techniques to my writing and seeing results.""Love it. Good teacher, great curriculum, and real-world examples and applications. Very nice." Sonny de OliveiraENROL TODAY! -- (YOU'VE REALLY GOT 2 CHOICES NOW)1) You could keep tweaking your website ... guessing at which words to use and where to put them. 2)*You could steal my copy strategies and get awesome results in just a few weeks. Yep, WEEKS.HERE'S WHAT PEOPLE SAY ABOUT MY COPYWRITING COURSES: "Its a good match for me. As I'm a fresh grad trying to help expand my parents' business. This is a perfect course to leverage my marketing skills.""I started this course cause I was struggling with writing my website copy. It gave me lots of tips and example that I could use immediately and now my website copy, and not only, is much much better! Thank you, Tamsin! Simone p.s. and thank you for improving the audio of the course ;-)" Simone Mei"I love being able to follow systems and formulas and know that they're going to get me results.""The course so far is absolutely fantastic. Loads of well-thought-out and creative information, tricks and (most importantly) a massive time-saver for any current or aspiring writer."THINK ABOUT WHERE YOU WANT YOUR BUSINESS TO BE THIS TIME NEXT YEAR... OR EVEN 6 MONTHS FROM NOWDo you have a mentor, coach or plan to get you there? You can use the simple checklist I teach here in Browsers to Buyers to help you reach your business goals faster than ANY*other programme, membership or marketing method.WHAT WILL YOU CHOOSE?❔❔❔❔❔❔❔❔❔❔❔❔ HERE'S WHAT PEOPLE SAY ABOUT MY COPYWRITING COURSES: "I've been writing ad copies particularly on Google Adwords and Bing Ads for a few years now as an SEO and SEM guy. I don't have any formal copywriting or related courses so getting Ms. Henderson's course is a huge help! I've already applied some of the things I've learned to my work and saw BIG and better results! Highly recommended!" Nikolai Lacson"She is a great instructor. I thoroughly enjoyed this course, the best so far. The content is excellent and she did it in such a timely manner. Would definitely recommend her." Annie Watson"I love the instructor's take on this course, it's very insightful but also not boring like a long class lecture." Karen Hill"Great course very in-depth!!" Joshua harp"Within 5 minutes Tamsin had given me 3 powerful and free tools that will revolutionize my writing. I couldn't be happier! Can't wait for the rest of the content."REMEMBER!Browsers to Buyers is a simple checklist system of PROVEN*copywriting tactics.The same tactics relied upon by the world's most successful entrepreneurs and marketers.I'm confident you'll benefit from them, too. GET READY TO SHAKE THINGS UPIf you want to turn your website into a sales machine (and create a better life for yourself), then Browsers to Buyers is the course you need to make it happen -- fast.To your success!- Tam
Overview
Section 1: WELCOME! + DOWNLOAD THIS
Lecture 1 Welcome! How To Get The Most Out Of This Course
Section 2: WRITE A HEADLINE THAT DEMANDS ATTENTION
Lecture 2 Does Your Headline Offer a Benefit?
Lecture 3 Is Your Headline Clear and Snappy?
Lecture 4 Does Your Subheading Tell Me What You Do?
Section 3: GRABBING YOUR READER BY THE COLLAR
Lecture 5 Welcome!
Lecture 6 Have You Made Your Main Point in the First Paragraph?
Lecture 7 Did You Try to Grab My Attention in the Opening?
Lecture 8 Did You Ask at Least Ask One Question to Actively Involve Your Reader?
Lecture 9 Did You Use a Messaging Hierarchy?
Section 4: QUICK COPY REFRESHERS
Lecture 10 Have You Used More 'You' Language Than 'We' Language?
Lecture 11 Did You Focus on Benefits over Features?
Lecture 12 Did You Use Simple, Easy to Understand Language?
Lecture 13 Did You Use Contractions? for Instance: You'll Instead of You Will
Lecture 14 Have You Included at Least One Testimonial?
Lecture 15 Is There a Clear Call to Action?
Section 5: FORMATTING SECRETS OF THE PRO'S
Lecture 16 Welcome and why formatting is SO important
Lecture 17 Have You Used Sentences of 25 Words or Less?
Lecture 18 Are Your Paragraphs No More Than Two to Three Sentences?
Lecture 19 Have You Used Bullet Points to Break down Big Ideas?
Lecture 20 Did You Use Lots of Subheadings?
Lecture 21 Have You Put Your Numbers to Work?
Section 6: FINAL CHECKS FOR COPY THAT CONVERTS
Lecture 22 3 Final Checks to Run Your Web Copy Through
Section 7: YOU'VE DONE IT! + WHAT TO DO NEXT
Lecture 23 Congratulations and Thank You!
Lecture 24 Support, feedback and next steps
Online entrepreneurs.,Website designers.,Ecommerce store owners.,Passive income experts.,Digital and marketing agencies.,Digital product makers.,Copywriters and content marketers.

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Build A Lucrative Copywriting Portfolio With Ease


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Last updated 3/2022
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
Language: English | Size: 1.21 GB | Duration: 0h 53m

5 Repeatable Copywriting Exercises To Build Your Awesome Portfolio (Land Your First Client Inside This Course!)​

What you'll learn
How to quickly fill your portfolio even if you have ZERO on-the-job experience
Pro pitch tips (and my personal TEMPLATE) for landing your first gig
A FREE and easy way to present your work -- NO WEBSITE REQUIRED!
The lesser known (but reliable) path to high quality clients
Why being a total newbie is no obstacle to landing well paid jobs
How even beginners can demonstrate a rich variety of copywriting skills
How to turn professional with a body of credible work
Requirements
Do you dream of being a copywriter? Do you need a portfolio ASAP? Then this course is for you!
All you need is a basic grasp of the copywriting fundamentals and you could get started today.
Just bring your brilliant self and your best A-game. Let's do this! ?
Description
Do you want to create an impressive copywriting portfolio?Would you like to attract more clients, land well-paying gigs or earn more at work?Are you impatient to get started?I hear you.You've learned the basics. Now you want to put your skills to work.But something's holding you back... Maybe you're thinking...But I*NEED clients to GET clients?How do I build a copywriting portfolio with no experience?I'm a complete newbie... HELP!All totally valid thoughts. It's tough when you're an aspiring copywriter.Especially when you're looking for work and you have zero professional writing experience. But let me tell you a secret...Keep reading to find out why you don't actually need any on-the-job experience at all...__________________________________________________________________________________________________★★★★★ "This course was great! I thought I was only going to get tips on how to build my portfolio, but learning where to go for jobs and asking for testimonials, and my favorite, samples of copy to write, were all such amazing bonuses! Thank " you!JessieSince1986★★★★★ "Great course and great PDF summaries and resources!" Mike Malley★★★★★ "This course has already given me so much confidence, and I"m only half way through! I'm excited to see what the rest of the content will offer!" Moriah★★★★★ "Tamsin has done it again! As an aspiring copywriter, I was completely clueless about how to start my (new) career until I watched Tamsin's videos. She goes into the nitty-gritties of what is required to jumpstart a copywriting career. Her exercises forced me to tap into the unused parts of my brain to do some actual "copywriting" work, which I'm so grateful for, as it gave me a feel of the elbow grease I'd have to go through to build my career. Tamsin's encouragement is so valuable. It's almost like having a personal coach telling me what to do and not to give up. The rest is up to me - practice, thick skin, grit, research, hard work. Thank you, Tamsin, for the invaluable advice and tips you've shared with me." Brenda Chung★★★★★ "I loved the writing prompts to begin creating my portfolio. This helped immensely and I was able to get 5 or 6 documents added! It really helped to motivate me to continue writing on a vast array of subjects. Thank you!" Kristine Walker★★★★★ "This course is truly amazing! I have recently moved into full-time copywriting and web development and needed a portfolio of work. Following Tam's lectures and writing has enabled me to do just that. When Tam says the copy templates the course provides are proven to work, she is not wrong! I used the one to approach my contacts and had a reply requesting my services from a large company CEO, within hours!!"★★★★★ "If you haven't taken Tam's other copywriting course, and are serious about copywriting, then you are missing out, I really recommend that course as well!" David Kalcher★★★★★ "For months now, I've been telling myself that I need to build a portfolio so I can start freelancing more seriously, but it just never got done. It felt like too big of a task to tackle, so instead, I distracted myself with more skill-building courses, and planning and re-planning my freelance business."★★★★★ "The best thing about this course so far is that it cuts through all of the busywork and potential roadblocks, and really encourages students to do what matters. I love this. Building a copywriting portfolio has never felt so doable before." Tara Nelson★★★★★ It's got me writing! That has to be a good thing. Ajibola Anita Dahunsi★★★★★ "A great follow on from her Copywriting course (but can be used independently of it) with very helpful tasks. Definitely puts one's mind at ease about going on this new copywriting venture!" Che★★★★★ "I initially finished the Complete Copywriting Course, and this course is the perfect addition to take what Tamsin teaches there and put it into practice. By the end of the course (if you actually do the exercises) you'll come away with a body of work all ready to go." Dominic Frencken★★★★★ "Tamrin was Awesome, she brought us along and had us put together 5 pieces for or portfolio- I think more feedback and assignments to have to turn in either with links or cut and paste to her would be helpful so she can review and help us further BUT as I start her full course I think I'll get just that! Also I would love to see a group with shared copy of students.....so please invite me if this is up or when you have it up! I so want to take my copywriting and make a business out of it and have it really help my blog flourish!" Pamela Schmidlin★★★★★ "I found this course to be exactly what I was looking for and exactly as described. As far as improvement goes, I would recommend just having some more example copy as part of building our own copy. Something that is similar to the examples we should be building, but not to similar. Analysis of something like that also might be good as far as looking over/editing our own copy or improving someone else's." Spencer Smith__________________________________________________________________________________________________In this course, I'm going to show you how to build your copywriting portfolio completely from SCRATCH. You'll find five prompts you can use to create credible writing samples. (Plus tons of inside circle tips and tricks for getting them done with ease.)REMEMBER:*When you can demonstrate your copywriting skills you've got a fighting chance of getting SEEN, HEARD and HIRED. When you can't? Might as well wear an invisibility cloak. *Sad face*All you've got to do is learn how to put together a great portfolio, and effective ways to get it in front of your potential customers.And that's EXACTLY what we're going to do, together, inside this course.Step by step. Plus, you get to choose the pace. If you want, you could complete the whole thing in one afternoon. Or, you could do it over the space of a few weeks. Speedy or relaxed, your choice.Not only that but we're gonna go out and GET YOUR FIRST COPYWRITING GIG.Yep, you'll have a real paying client sample in your portfolio. And to make things less intimidating (cos I*hear those voices in your head too y'know)...__________________________________________________________________________________________________★★★★★ "I've learned everything there is to know about building my portfolio thanks to Tamsin. Udemy has a wide selection of courses and trainers, glad I decided to take her course." Telecia LaRue ★★★★★ "Tasmin 's Course is great, and worth it. Get the course as it works in real life. Great video and great sound. To the point. Better than a five star course in rel life." Andre Pretorius Andre Pretorius★★★★★ "This instructor gets to the point and provides a lot of value by giving it straight. The easy, stepped exercises are spot on. If you do what she says, you're going to succeed. Inkudoble!" Michael James Fitzgerald★★★★★ "I feel really excited about copywriting so far in this course as I feel more reassured about how to get a portfolio going (I am a complete beginner at copy). I love the way Tam presents the course, clear, concise, engaging." Amy Ma★★★★★ "I found this portfolio building course from Tamsin's ultimate copywriting course. This was exactly what I needed to help build my portfolio as I continue my journey of making a career change. The course is filled with useful exercises to help you build the foundational pieces for your portfolio. Not only are the exercises manageable, they are completely focused on real-world situations -- perfect for showing off to future clients! You won't be disappointed with this purchase." Tristyn Sipsy★★★★★ "Tam has done it again with an excellent course for the aspiring copywriter. I will be going through the exercises and building up my own samples and finally taking action towards getting my first copywriting clients..well done Tamsin!" Stephen Johnson★★★★★ "Tamsin is an excellent Instructor. She is generous with information and resources. Her courses provide the skills and confidence needed to succeed." Brenda Wyche★★★★★ "This is a great build on the previous course (The Complete Copywriting Course). Gives me everything I need to get going...and takes away any excuses! :)"Thanks Tamsin! Robin McShane__________________________________________________________________________________________________I've simplified the whole process for you.I've broken it down into five, fun mini projects, carefully designed to expand your confidence as you go.So by the end of this course...You'll have a digital copywriting portfolio you'll be proud to show clients and employers. (It won't cost you a penny, either.)A credible, meaningful, versatile, client-impressing, competition-smashing copywriting portfolio that shines a light on your skills.In fact, never again will you have to sell yourself. Why? Because your work will do the talking for you.PACKED WITH TEMPLATES, PITCHES AND TACTICSI'll also be sharing my time-tested email templates, pitches and hush-hush copywriting brief. These are gonna set you in good stead for the rest of your career.Plus, I've built in positive experience escalation, a sort of gamification, to keep you motivated and focused on your writing. So that you can FINALLY*get your portfolio DONE.And before you know it, not only will you have a collection of excellent copywriting samples... you'll have landed your first client.Yep, right here, inside the course.Ready to get started?WHO IS THIS COURSE FOR?✔️ Freelance copywriters✔️ Social media managers✔️ Digital marketers: all levels✔️ Creatives✔️ Agency workers✔️ Web designersBecause these days, if you're job involves any kind of writing, you're a much more attractive prospect if you can demonstrate persusasive writing skills. WHO AM I?Hi! My name's Tamsin and I've taught over 5000 students on Udemy with my best-selling copywriting course.I've been writing marketing copy under various guises for 16 years. For six of those, I've been running a successful copywriting business. I work just two days a week and love the freedom and flexibility of calling the shots for myself.Brains and human behaviour have always fascinated me. So getting paid to geek out on the science of what makes people tick is so rewarding. I'm evangelical that copywriting is THE most useful (yet underrated) skill ANYONE can have. And when you have an effective platform to demonstrate it. AKA your awesome portfolio, you're gonna win the hearts, minds and pockets of all those copywriting clients out there.And trust me they're everywhere.NEVER has there been a better opportunity for copywriters. So whether you're an aspiring copywriter, a heavyweight marketer or a social media Godzilla (or anything where you need to write WORDS as part of your job), you need a portfolio to demonstrate your skills.SHOW don't TELL, remember?Here are some nice things people have said about my Complete Copywriting Course.★★★★★ "Just the fundamentals section covered more than most copywriting books I've read. I'm moving on to the advanced techniques, and I can't wait. Gonna be learning till late tonight. Better than Netflix." A. Jackson★★★★★ "Best copywriting course on Udemy! Practical and easy-to-follow." Carys. S.★★★★★ "Amazing course! I learned so much. The lessons were light and beautifully explained, the visuals also helped a lot. The information is relevant and applicable, I started taking action immediately. I loved Tamsin's personality and her voice was easy to listen to. I liked that certain things were repeated in various sections, it solidified the information in my head. I will certainly be going over the lessons. This course gave FAR more value than it costs. I would highly recommend it and will be on the hunt for any other content this instructor has out there. Thank you Tamsin!" Christina F-Thomas★★★★★ "This course has removed so much confusion and guesswork in my writing."★★★★★ "AWESOME course! This stuff is almost a no brainer. When you hear it you finally realize you knew what to do all along. It all makes so much more sense. And, awesome examples + resources that come along with this course, it really helps you understand copywriting on another level. You can definitely tell a lot of hard work went into putting this course together. Totally worth the buy." K. McMurrick★★★★★ "It's so obvious now why our copy wasn't working before. We were making every classic mistake. The tips and tricks I've learned on this course have completely changed the way I'm writing. The how-to guide make it easy to follow. Now all I need is practice! Add to this the lectures are engaging and get to the point quickly.*Thanks, Tamsin." Suean Pascoe★★★★★ "I'm happy I took this course because it increased by copywriting knowledge tenfold. Now I know what I'm looking at when it comes to copy." E. Lemus★★★★★ "This course was so informative and has empowered me to get started with my freelance copywriting business right away. The content flowed well and I feel prepared to go it on my own!" J. Smith★★★★★ "SO HELPFUL!!!" Ryan★★★★★ "Definitely a good match. The presenter starts from scratch but never assumes the audience is stupid. Also love her energy & passion. This is not only teaching me skills, but it's also invigorating me!" D. Biancotti★★★★★ "I really love this course, everything is broken down into simple steps and very well explained with plenty of examples and exercises to give you a chance to see if you understand it before you move on to the next lesson. Would definitely recommend this course." Sean Smith ★★★★★ "As a complete novice to copywriting, I absolutely enjoyed the pace of the course. Tamsin brought a wealth of knowledge and energy to every lesson. You can tell that she put her heart into this and it shows. My main take aways were grasping an understanding of persona, WIIFM, features and benefits. I would highly seek out and recommend her future courses to everyone!" Jacquie Dear*IS THIS YOU?You've got the copywriting basics, but your lack of portfolio is holding you back.You keep using excuses like: "How am I going to get clients without any paid work to show?"You don't know where to start with your portfolio or what to write aboutYou haven't got a clue how to even present your portfolioYou're worried you're not quite good enough to show your work*Let me start by saying:All of that is just *blleeeep*.Everybody starts somewhere. And you'll be surprised just how quickly things escalate once you've got your copywriting portfolio up and running.In fact, all of these worries are unfounded and insignificant. Mere distractionsSo I'm going show you the specific path I took to build my portfolio, with all the tried and tested templates, prompts and tips.That's why I created this course, to help you replicate my journey and create your own version of success.Today really is the best day to get started. Other people are already discovering the awesomeness of copywriting. So you'll want to start as soon as you can (like today!) to take advantage of this mushrooming opportunity.HERE'S WHAT YOU'LL GET IN:*BUILD AN AWESOME COPYWRITING PORTFOLIO FROM SCRATCH✔ LIFETIME ACCESS*to all the prompts and resources you need to improve the conversion rate of everything you'll*write again.✔ ONE HOUR OF BINGEWORTHY VIDEO TUTORIALS*chopped into tasty mini projects.✔ RINSE AND REPEAT EMAIL TEMPLATES*that cut to the chase and help you get results.✔ 30-DAY MONEY BACK GUARANTEE*if you're not completely satisfied.✔ INDISPENSABLE RESOURCES and BONUSES, downloadable PDFs and At-A-Glance guides*- worth the price of the course alone.I can't wait to see your success.In the first section, I give you my secret copywriting brief and my valuable system for building a digital portfolio in just ten minutes or less.See you inside the course! - Tamsin
Overview
Section 1: Course Introduction
Lecture 1 Welcome and How It All Works
Lecture 2 Handy Resources
Section 2: Power up Your Portfolio
Lecture 3 Do I Really Need a Portfolio?
Lecture 4 How Do I Present My Portfolio?
Section 3: Build a Digital Portfolio in 10 Minutes (Or Less)
Lecture 5 How to Set Up Your Digital Portfolio
Section 4: Nail Every Copywriting Project with this Brief
Lecture 6 My Super Useful Copywriting Brief
Section 5: Write Your Portfolio Samples - GO, GO, GO!!!!
Lecture 7 How To Get The Best Out of This Section
Lecture 8 The Passion Project
Lecture 9 The Everyday Object
Lecture 10 The Jump Into The Unknown
Lecture 11 The Tap Up Your Network
Lecture 12 The Deep End
Lecture 13 BONUS -- Lucky Pitch Template
Section 6: Gain Extra Credibility With Testimonials
Lecture 14 Guide To Getting Testimonials
Section 7: Conclusion
Lecture 15 Thank You and Next Steps
Section 8: WHAT NEXT?
Lecture 16 NEXT STEPS: Craft your business-building proposal
Aspiring copywriters,Digital marketers,Anyone who wants to demonstrate their writing skills to increase their career prospeccts/earning potential

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Content Marketing Mastery 2018 Beginner'S Ultimate Guide


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Last updated 2/2018
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
Language: English | Size: 2.32 GB | Duration: 4h 9m

Grow your business, brand or message with content. Leverage blogging and social media to turn strangers into customers.​

What you'll learn
Set achievable goals for content marketing success.
Identify and reach your ideal target audience quickly and easily.
Discover low-cost and no-cost ways to reach massive numbers of people with your marketing message.
Promote any product, passion, or point of view using proven content marketing methods like blogging, social media, and more.
Choose the best publishing platform based on your likes, dislikes, and natural abilities.
Build a powerful and profitable email list so you can automate your marketing using autoresponders and other online tools.
Requirements
No blogging, Wordpress, or other CMS experience needed!
All you need is a working computer and Internet access to succeed with this course. If you are reading this you have what you need. :-)
No writing experience or training is needed. Just bring your passion to share with others!
Description
If you want to spread the word about your business, your passions, or your point of view, then this course is for you. This course will help you get started using one of the most low-cost yet profitable methods of marketing available anywhere . content marketing.
Whether you have a product to sell, are a coach or consultant, or want to share with others about a cause near to your heart, mastering content marketing is vital for reaching large audiences of interested people quickly and easily.
In this course you will .
Discover how content marketing can help you achieve your life and business goals.Identify and reach your ideal target audience quickly and easily.Set achievable goals for your content marketing success.Choose the best publishing platform based on your likes, dislikes, and natural abilities. Master the terminology and technology of content marketing without needing to learn new technical skills. Discover the best tools to use to succeed with content marketing.Create massive amounts of free time using the power of automation.Create and easy to follow, fun content marketing plan that will help you achieve your content marketing goals. Set a fun and flexible content marketing schedule that will ensure you publish often without content marketing becoming a job you must do. Discover low-cost and no-cost ways to reach massive numbers of people with your marketing message. Build a powerful and profitable email list so you can automate your marketing using autoresponders and other online tools. Promote any product, passion, or point of view using proven content marketing methods like blogging, social media, and more.And even more!
The course contains fun and easy activities to help you set, and achieve your content marketing goals. Easy step in the content marketing journey is clearly documented and includes plenty of examples and specific suggestions.
By completing the activities you will be building your own content marketing plan of action.
By the time you finish the course you will have published at least three pieces of content online!
Why Content Marketing?
Content marketing has proven to be the most profitable type of marketing available today. By providing helpful content to the people in your target market before asking them to buy you will build trust and authority.
When people like you and trust you they will buy from you. Nothing creates that like and trust faster than content marketing.
Ignite the law of reciprocity in your online presence by sharing helpful content freely and watch and people join your list, buy your products, and recommend you to their friends!
Why This Course?
This is not a course where you listen to me talk about content marketing. It's a course where you DO content marketing!
For the past 17 years I have been privileged to help over 24,000 students create and grow their own online business.
Content marketing is the backbone of my own business, and in this course I share what works. No theory. No hearsay. Just real world tactics that work for me and will work for you too.
By the time you finish the course you will BE a content marketer! You will have chosen you platform, know what to say in your content and how to create it quickly.
You will also use your content to promote any product you want, or promote a point of view while winning friends and influencing people.
All of this, and more, is waiting for you inside the course.
Let's begin writing your content marketing success story today!
Overview
Section 1: Introduction
Lecture 1 Introduction
Lecture 2 What Is Content Marketing?
Lecture 3 Why Choose Content Marketing?
Lecture 4 Who Can Succeed With Content Marketing?
Lecture 5 Establish Your Content Marketing Goals
Section 2: Taking Your First Steps With Content Marketing
Lecture 6 Introduction
Lecture 7 Content Marketing Case Studies
Lecture 8 How Will You Use Content Marketing?
Lecture 9 Speak The Language Of Content Marketing
Lecture 10 Match Your Goal To A Style Of Content Marketing
Lecture 11 Conclusion And Next Steps
Section 3: Find Your Purpose With Content Marketing
Lecture 12 Introduction
Lecture 13 Choose Your Primary Role
Lecture 14 Activity: Choose Your Role Worksheet
Lecture 15 Find Your Purpose Summary And Next Steps
Section 4: Find Your Target Audience
Lecture 16 Introduction
Lecture 17 Defining Your Target Audience
Lecture 18 Target Audience Worksheet
Lecture 19 Where Can You Find Them?
Lecture 20 How Will You Reach Out To Them?
Lecture 21 What Will You Say To Them?
Lecture 22 Section 4 Wrapup
Section 5: Choose The Best Platform
Lecture 23 Introduction
Lecture 24 Overview Of Available Platforms
Lecture 25 Which Platform Fits You Best?
Lecture 26 Save Time With Automation
Lecture 27 Activity: Choose Your Ideal Platform
Lecture 28 Summary And Next Steps
Section 6: Master The Tools of the Trade
Lecture 29 Introduction
Lecture 30 The Tools Of The Trade
Lecture 31 Essential Blog Publishing Tools
Lecture 32 How Often Should You Publish?
Lecture 33 What Type Of Blog Post Will You Create?
Lecture 34 How To Write A Great Blog Post (4 Options)
Lecture 35 Write Your First (Or Next) Blog Post
Lecture 36 How To Create A YouTube Video
Lecture 37 Facebook Best Practices
Lecture 38 Create The Ideal Facebook Post
Lecture 39 Section 6 Wrapup
Section 7: Create Your Content Plan
Lecture 40 Introduction
Lecture 41 What Is A Content Plan?
Lecture 42 Why You Need A Content Plan
Lecture 43 Create Your Content Plan
Lecture 44 Content Planning Mistakes To Avoid
Lecture 45 Choose Your Content Schedule
Lecture 46 Create Your Content Schedule
Lecture 47 Section 7 Wrapup And Next Steps
Section 8: Create Your Marketing Plan
Lecture 48 Introduction
Lecture 49 Start With The People You Know
Lecture 50 Create A List Of Contacts
Lecture 51 Grow Your List Of Contacts
Lecture 52 Should You Run Paid Advertising?
Lecture 53 Establish Authority With Guest Posting
Lecture 54 Should You Have A Podcast?
Lecture 55 Should You Do A Webinar?
Lecture 56 How To Scale Your Success
Lecture 57 Choose Your Core Method
Lecture 58 Wrapping Up And Next Actions
Section 9: Conclusion
Lecture 59 Conclusion & Next Steps
Lecture 60 Key Decisions That Lead To Long Term Success
Lecture 61 Taking Your Next Step
Lecture 62 Maintaining Your Content Marketing System
Lecture 63 Thank You Again And See You Soon!
Anyone wanting to promote a business or non-profit using blogging, social media, YouTube, webinars, and more.,Anyone who wants to share a point of view and convince others to their way of thinking.,Small business owners who want a low cost way to reach a massive audience of prospective buyers.,Entrepreneurs who want to reach new customers using proven content marketing methods like blogging, curation, syndication, and more.,A CEO who wants to share her experience of how to run and scale a business -- who wants to spread the word about their product or cause and is willing to share openly via their writing or curating.,Affiliate marketers who want a way to build their mailing list while selling more, all without spending money on paid advertising.,My target student is NOT. someone who wants to get rich quick or thinks that simply publishing 3 blog posts will bring them fame.,Full time content marketers will not benefit from this course as it is designed for beginning content marketers.

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Create A GUI JavaFx Currency Exchange With Clean Java Code


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Published 09/2022
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz, 2 Ch
Genre: eLearning | Language: English | Duration: 31 lectures (3h 34m) | Size: 2 GB


Build A Full Frontend Desktop JavaFx App Connected Into Remote API With Flexible And Maintainable Backend java Code
​

What you'll learn
Build A Desktop Application Using JavaFx
Write Clean , Maintainable And Flexible Java Code Backend
Interacting And Fetching Data From A Remote API (Application Programming Interface)
Creating GUI(Graphical User Interface) Using Scene Builder
Requirements
Basic Java Programming Language
Basic OOP (Oriented Object Programing) Approach
Description
In this course we will create together a javaFx desktop application for Currency Exchange , we will create the graphical user interface using scene builder ,by the way scene builder is free and open source and it based on Drag & Drop user interface design allows for rapid development.
We will design the GUI (frontend) seperated from the java backend code.
For the frontend we will design a beautiful dashboard which gather different components(anchorPanes , imageViews , textFields , labels , buttons , lineChart and combobox)
We will see the apilayer website and various api provided for the currency exchange and understanding some end point and its parameter. we will test distincthttp GET request using free tool (reqBin)
we will also try to focus in oriented object programming and java for the backend with clean ,maintainable and flexible code , we will split each functionality alone in separate class
classes to interact with remote API Connection.
controller class to interact with the view model (FXML file in our case).
models classes to create the objects fetched from the remote API.
services class for the business logic and different functionalities to deal with the user input .
class to implement an interface which contains all needed method in our project.
we will test the whole backend in main method and fix all the problems which we faced before to linked it with the frontend .
finally we will finalize our project by implementing all methods inside dashboard controller class , this class has a direct interaction with the user input ,and result output.
Who this course is for
Who Is Interested To Build Javafx Desktop Application.
Who Is Interested To Improve You Java Backend Code Styling.

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Design Stunning Social Media Marketing Images With Photoshop


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Last updated 10/2017
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
Language: English | Size: 3.92 GB | Duration: 4h 45m

Learn how to design + 17 stunning social media images with Photoshop CC for your Social Networks. For Beginners.​

What you'll learn
Design stunning social media images with Adobe Photoshop, achieving attractive designs and with visual impact to share on your social networks.
Easely create well balanced designs with the correct combination of text, images, shapes and colors, making the design to stand out over poorly made designs.
Dominate the basics of Photoshop and design concepts, making this course the perfect starting point to learn digital design with Photoshop.
Requirements
You should have installed Adobe Photoshop CC o CS6 on your PC or Mac
Description
This online course will teach you how to use Adobe Photoshop CC to DESIGN SOCIAL MEDIA MARKETING*projects for your business or brand.Do you want to create your own graphics for social media or the internet, but don't know where to begin?You're in the right place!*I know it can be frustrating and time consuming to create artwork for your business. Outsourcing the work can be an even bigger challenge just to find the right candidate to do what you need done, and expensive!Photohop is an incredible software full of tools to create almost whatever you can imagine, but it could be a bit overwelming to start with.That's why I created this course, so people like you can learn how to create awesome social media designs with Ptohoshop.Have fun while learning! Learn by actually doing!After enrolling in this course, you'll create step by step more than 17 projects for social media, designing and practicing while learning!You'll be able to download all the project files, fonts and images to follow along and practice.The best part about this course is that you are going to learn one tool at a time, and then create a social media design applying what you've just learned, so you're going to be designing and sharing your designs from be beginning of this course.During the "Design Stunning Social Media images with Photoshop" course you'll learn:Where to find information about updated social media sizes required.How to create documents and explore all the main areas in Photoshop.How to work with colors and gradients.Where to find colors and gradients ready to use for your designs.How to work with images, and where to find free HD image resources for your social media designs.How to work with masks and create awesome effects.How to work with selections to create custom masks.How to draw customs shapes and how to use the pen tool.How to use Adjustment layers to change the colors of the images.How to use Smart Objects to easily replace and transform images.And as I've said... with every tool you learn you'll create a social media design applying it.I'll guide you step by step all the way to make sure you succeed in your ventures. I'm always available to answer any messages, discussions, questions or feedback that you have.With our 30-Day 100% money back guarantee, there's no reason hesitate!ENROLL NOW!
Overview
Section 1: Welcome to the course
Lecture 1 Welcome aboard and creating the first design
Section 2: Meet Photoshop
Lecture 2 What are you going to learn?
Lecture 3 Create your first document
Lecture 4 Exploring Photoshop main areas
Lecture 5 Moving inside the Canvas
Lecture 6 Working with layers
Lecture 7 How to go back in time (Undo)
Lecture 8 Save and Export your design
Lecture 9 Let's recap what we've learned
Section 3: Working with colors and fonts
Lecture 10 What are you going to learn?
Lecture 11 Starting your first inspirational code design
Lecture 12 Finding colors and gradients for my designs
Lecture 13 Free font resources
Lecture 14 Finishing your first inspirational code design
Lecture 15 Project Be Bold. Applying background gradients.
Lecture 16 Aligning elements.
Section 4: Working with images
Lecture 17 What are you going to learn?
Lecture 18 How to import images.
Lecture 19 Finding free HD image resources.
Lecture 20 Project: Build your future.
Lecture 21 The Free Transform Tool. How to resize and transform an image.
Lecture 22 Project: Fashion for Men.
Lecture 23 Share your work
Section 5: Working with masks.
Lecture 24 What are you going to learn?
Lecture 25 What is a mask and what is it for?
Lecture 26 Creating simple selections.
Lecture 27 Creating masks from simple selections.
Lecture 28 Project: Coffee (part 1)
Lecture 29 Project: Coffee (part 2)
Lecture 30 Project: Followers.
Lecture 31 What are the Clipping Masks?
Lecture 32 Project: New York.
Lecture 33 Project: Shoes Sale.
Lecture 34 Time to design and share your work
Section 6: Working with Selections
Lecture 35 What are you going to learn?
Lecture 36 Basic selection tools.
Lecture 37 Masking Pyramids exercise.
Lecture 38 Brushes: basic concepts.
Lecture 39 Project: SkyDive School. Using the Quick Selection tool.
Lecture 40 Project: Egypt Adventure (part 1)
Lecture 41 Project: Egypt Adventure (part 2)
Lecture 42 Project: Happy Friday.
Lecture 43 Time to design and share your work
Section 7: Drawing Shapes
Lecture 44 What are you going to learn?
Lecture 45 Shapes: Vector vs. Bitmap.
Lecture 46 Drawing basic shapes.
Lecture 47 Edit shapes with the Direct Selection Tool
Lecture 48 Project: Pizza House.
Lecture 49 Drawing shapes with the Pen Tool.
Lecture 50 Project: Sydney.
Lecture 51 Project: Fresh Pasta Restaurant.
Lecture 52 Time to design and share your work
Section 8: Adjustment Layers: how to change image colors.
Lecture 53 What are you going to learn?
Lecture 54 Changing colors with adjustment layers.
Lecture 55 Project: Modern Fashion
Lecture 56 Project: Ballet
Lecture 57 Time to design and share your work
Section 9: Smart Objects
Lecture 58 What is a Smart Object?
Lecture 59 Project: Mobile Game
Lecture 60 Time to design and share your work
Section 10: The end
Lecture 61 This is just the beginning...
Lecture 62 Bonus lecture
This course is for entrepreneurs who do not have previous experience in designing with Photoshop and want to design images to sell their products or services through social networks.,It is also aimed at people who manage the social networks of a company and want to learn how to design images to improve communication and commitment of their audience in social networks.

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Digital Marketing 101


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Last updated 7/2019
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
Language: English | Size: 654.28 MB | Duration: 0h 54m

More than 80,000 business owners have taken this class since 2014-it's now available online​

What you'll learn
Digital Marketing
Search Engine Optimization (SEO)
Digital Marketing Strategy
Content Marketing
Email Marketing
Social Media Marketing
Point of Sale
Requirements
Access to a computer with Internet connection
Description
In this beginner's course, you'll learn how to generate more traffic to your businesses's website, increase your ranking on Google, generate compelling content that will drive interest and sales, create social media posts that people will want to share, and learn how to keep customers coming back. This course is for business owners, entrepreneurs, and working professionals.After you complete this introductory course, you'll have the opportunity to dive deeper into each subject in specialized courses in the following areas: Search Engine Optimization (SEO), Email Marketing, Social Media Marketing, Content Marketing, and How to Build a Website.This is the most popular Digital Marketing course taught in NYC. Since 2014, Steven Matt has taught the material in this course to over 80,000 small business owners in person in downtown Manhattan. Steven has lectured at Baruch University, the General Assembly, and for New York City Business Solutions.Steven has been helping business owners, entrepreneurs and Fortune 1,000 companies since 1995. As a former business owner and former Vice President of Digital Marketing at JPMorgan*Chase, Steven has the experience and insight to help anyone succeed with digital marketing.Learn from the most influential digital marketer in the industry and transform your business or career today.
Overview
Section 1: Introduction to Digital Marketing
Lecture 1 Introduction to Digital Marketing
Lecture 2 The Hub & Spoke Model
Lecture 3 The Conversion Probability Matrix
Section 2: Search Engine Optimization (SEO)
Lecture 4 Search Ranking Factors
Lecture 5 Why People Search
Lecture 6 Identifying Keywords and Optimizing Your Website
Lecture 7 Broken Links
Lecture 8 Page Load Speed
Lecture 9 Sitemaps
Lecture 10 Backlink Building
Section 3: Content Marketing
Lecture 11 Repurposing Content
Lecture 12 How to Write Content that Your Customers want to Read
Section 4: Directories
Lecture 13 Increase Discoverability with Directories
Section 5: Social Media
Lecture 14 Facebook
Section 6: Improving the Customers' Shopping Experience
Lecture 15 Improving the Customer's Shopping Experience
Business owners that want to grow,Working professionals that want to learn digital marketing,Entrepreneurs that want to do the digital marketing themselves

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Do My Own Property Management


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Published 9/2022
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
Language: English | Size: 3.17 GB | Duration: 5h 8m

The Proven Step-by-Step System for Finding, Renting and Profiting from Doing Your Own Property Management​

What you'll learn
Understand the role of a property manager including your responsibilities
Find and market a profitable investment property
Setting Rents for Maximum Profits
Prescreen, screen and vet potential applicants
Create a rock solid Rental Lease Agreement that protects you legally
Take payments and late fees
Handle Repairs & Maintenance
Deal with Evictions, Problems and Jerks
Protect yourself and your assets
Requirements
No prior experience needed. Great for both beginners and those who need to learn how to better manage their properties.
Description
We've put together the best, easiest and most affordable way to get started with a PROVEN*step-by-step system that helps you find properties, rent them out, and manage them so you can finally start profiting from doing your own property management! Most importantly, we help you avoid costly mistakes that first-time landlords make. In this course, you will learn:How to Find and Choose a Rental PropertyHow to Prepare and Market your PropertyHow to Set Rents for Maximum ProfitabilityHow to Deal with Pets and whether to accept Pets or notHow to Show Your PropertyHow to Pre-Screen Tenants with just 5 questionsHow to Weed out Bad Tenants and Find the Golden TenantsHow to Screen Applicants through Credit and Background Checks, Previous Landlord Checks, and Employment ChecksHow to Create a Rock Solid Lease with Maximum Legal ProtectionHow to Manage and Automate Payments and Late Fees How to Manage Move-In's and Move-outsHow to Deal with Maintenance and RepairsHow to Deal with Problems and JerksHow to Run an Eviction Process and Avoid Legal MistakesHow to Protect Your AssetsHow to Avoid the Most Costly Mistakes First-time Landlords makePLUS - I*include the 12 editable documents you need to get started including: Residential Lease Agreement* ($250 value), Inspection Checklist, Eviction Notice, Lease Renewal Letter & Addendum, Deposit Refund Letter, and more!
Overview
Section 1: Preparing to Manage Your Own Property
Lecture 1 Choosing Your Property
Lecture 2 Module 2 - Marketing Your Property
Lecture 3 Module 3 - Setting the Rents for Maximum Profitability + Security Deposits
Lecture 4 Module 4 - Mitigating the Risk of Pets
Section 2: Screening Applicants
Lecture 5 Module 5 - Pre-screening and Showing the Property
Lecture 6 Module 6 - Screening, Approving and Denying Applications
Section 3: The Lease Agreement
Lecture 7 Module 7 - Rock Solid Lease
Section 4: Managing Your Property
Lecture 8 Module 8 - Payments and Late Fees
Lecture 9 Module 9 - Move In Move Out + Inspection
Lecture 10 Module 10 - Maintenance and Repairs
Lecture 11 Module 11 - Evictions, Problems and Jerks
Section 5: Legal Protection
Lecture 12 Module 12 - Protecting Your Assets
Section 6: Property Management Forms
Lecture 13 How to Fill Out the Property Management Forms
This course is designed for first-time property managers and those who wish to avoid major mistakes when leasing.

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Easy, Effective Google Grant Ads For Non-Profits


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Last updated 2/2022
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
Language: English | Size: 490.78 MB | Duration: 1h 56m

Google Grant Adwords for Non Profits: Set Up High Performing Google Ads, Keep Your Grant & Manage Ads in 2 Hours a Month​

What you'll learn
Learn how to run an effective Google Grant Ad account, that will bring relevant, engaged traffic to your website
Master a time-efficient technique, that will enable you to keep your Google Ads performing with just an hour's work every 2-3 weeks
Understand the particular rules & restrictions on Google Grant Ad accounts, how to keep your account compliant & stop your Grant a/c from getting suspended
Be able to undertake keyword research
How to fix a Google Grant Adwords account that isn't performing, or restore an account that's been cancelled
Set up campaigns on Google Ads that will achieve real revenue for your non-profit
How to set up high Click Through Rate campaigns, so your account performs above Google's required minimum of 5% CTR
Know how to use Sitelinks and other Ad Extensions to increase click through and conversions
Understand the power of Google Ads for non-profit digital marketing
Requirements
Access to a Google Grants Ad account - these are restricted to registered charities. If you are eligible for an account but not yet set up, this course provides instructions on how to get started.
This course is suitable for beginners so prior experience with Google Ads is not essential
Knowledge of basic digital marketing concepts such as search engine optimisation (SEO) is helpful
Description
Google Grant Ads (also known as Adwords) are one of the absolute best digital promotion channels for charities and non-profits - Google provides a Grant of up to US$10,000 per month, which charities can spend on highly targeted digital ads. If a Google Grant Ad account is set up correctly and maintained well, it can drive highly engaged visitors and donors to your charity's site.However, many charities struggle to use their Google Grant Adwords Accounts correctly, and Google introduced new compliance rules in 2018 which have led to many charities losing their Grants.Maximise your Google Grant Adwords account, and learn a time-efficient technique for managing them, through this course from Digital Charity Lab.In this course, you will learn:How Google Adwords work, and their power as a digital marketing channelAbout the Google Grant and how to applyHow to correctly set up your Grant Adwords account3 key concepts that will help you understand Google Grant AdsHow to research which of your services and campaigns you can usefully promote through Google Ads, and how to prioritise your campaignsHow to write ad copy that makes searchers want to clickAbout Google's rules for Grant Adwords accounts, and how to stay compliant with themHow to fix a non-compliant accountHow to rescue a Google Grant Adwords account that's not performingSpecific skills and techniques that are crafted for non-profits and your particular business goals and challengesYou will get:Multiple articles and downloadable guidesA checklist and plan of action for keeping your account performingA checklist for fixing a non-compliant Google Grant accountTemplates for brainstorming Ad campaign ideas, and for creating a campaign planThis course is suitable for:Anyone working for a charity who'd like to explore the very effective digital marketing channel that is Google Grant AdsAnyone who needs to set up a new Google Grant Ads accountAnyone needing to fix an existing Google Grant Ads account that isn't performing, or is not complying with Google's rulesFundraisers, campaigners, communications staff, information officersPeople with Google Ads experience who'd like to learn skills specific to non-profits and Google Grant Ads accountsTestimonial"The clear and easy to follow advice from Digital Charity Lab enabled me to double our click throughs from Google Grants with just a couple of hours work. If you're not following their advice you're almost certainly not getting the best out of your grant."- Justin Moran, Age ActionNB:*this course does not cover Google Adwords Express - my recommendation is that you do not use it as its functions are too limited. See the section on Adwords Express for more information.
Overview
Section 1: Welcome, introduction & about Google Grant Ads
Lecture 1 Introduction
Lecture 2 What is a Google Ad?
Lecture 3 What is the Google Ad Grant, and why should you use it?
Lecture 4 Dos and Don'ts - what to concentrate on, and what to avoid
Lecture 5 Credentials! My experience with Adwords. Also: About Digital Charity Lab
Section 2: Google Grant Ads for Beginners - Getting started
Lecture 6 How to apply for the Google Grant and set up your Grant Ad account
Lecture 7 Adwords Express - should you use it?
Lecture 8 Quick tour of the Ads interface
Lecture 9 Google's compliance rules for Grant accounts
Lecture 10 Connect your Google Ad account to Google Analytics
Lecture 11 Click Through Rate & Conversions Explained
Section 3: The 3 key concepts you need for mastering Google Grant Ads
Lecture 12 The 3 key concepts you need to make Google Ads work
Lecture 13 Concept 1: Keyword research & how to do it
Lecture 14 Concept 2: Use relevant, specific keywords
Lecture 15 Concept 3: Use your keywords in your ad copy
Section 4: How to decide what to advertise on Google Ads, and how to prioritise
Lecture 16 What can you advertise on your Grant Ads account? How to decide and prioritise
Section 5: Putting it into practice: your keyword plan
Lecture 17 Build your keyword list - create plan in Adwords, group around themes
Lecture 18 Keyword match types and syntax
Lecture 19 Negative keywords
Section 6: Putting it into practice: creating a campaign plan and writing your ads
Lecture 20 Campaigns and ad groups explained
Lecture 21 Building a campaign plan
Lecture 22 Tips for writing strong ad copy
Lecture 23 Walkthrough: publishing a campaign
Section 7: Ad Extensions - a great way to improve ad performance and promote new things
Lecture 24 Ad Extensions - what they are, and why you should use them
Lecture 25 The magic of Sitelinks
Lecture 26 How to set up Sitelink Extensions
Lecture 27 Other Extension Types
Section 8: Care and feeding of your Grant Account - how to stay effective and compliant
Lecture 28 Regular tasks to carry out - downloadable resource
Lecture 29 Using Google Analytics to evaluate your Google Ad performance
Lecture 30 Staying compliant with Google's rules for Grant Ad Accounts
Lecture 31 How to fix a non-compliant Google Grant Account
Lecture 32 What to do if your account is not performing
Lecture 33 What to do if your account gets shut down
Section 9: Making the most of your Adwords account
Lecture 34 Finding ideas for new campaigns
Lecture 35 Why you need to be cautious with Google's suggested keywords
Lecture 36 Using Google Trends for campaign ideas
Section 10: Bonus Content
Lecture 37 Landing pages for your ads - best practice
Lecture 38 Adwords Editor
Lecture 39 Using the Maximise Conversions Bid Strategy
Lecture 40 Responsive search ads
Lecture 41 Google's best practice guidelines for Grant Ads
Lecture 42 Google Grant Ads & Covid19
Lecture 43 Image Extensions - new in 2021
Lecture 44 The Audiences feature in Google Grant Ads
Charity staff who want to learn how to use Google Grant Ads effectively for their non-profit or charity,Fundraisers, campaigners and communications teams in non-profits who would like to use Google Ads to promote campaigns, bring in donations and raise awareness,Anyone working in marketing for a non-profit,Charities who have a Google Grant Ad account that is not performing, or is failing to comply with Google's rules - this course will help you to fix your account,Charities who are struggling to find the time to manage their Google Grant Account - this course will show you a time-efficient technique,This course is also suitable for agencies or consultants working with non-profits

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Emotional Healing Strategies - Reinvent your Mind!


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Published 09/2022
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz, 2 Ch
Genre: eLearning | Language: English | Duration: 26 lectures (1h 48m) | Size: 2 GB


Techniques to increase emotional healing, improve cognition & moods, and enhance health & wellbeing without medication
​

What you'll learn
Understanding and Healing Emotional disorders without medicines
How to manage energy & improve performance
Techniques to increase emotional stability & positive emotions
Techniques to manage stress, depression & anxiety
Improve nutrition of brain for better funcitioning
Techniques to improve connection and relationships
Techniques to improve thinking & perspectives
Spiritual practices for mental health
Requirements
No
Description
About Instructor
Aman Varma has undergone accredited course training in CBT, DBT & ACT practitioner, Diploma in Hypnotherapy, Mental Health Practitioner, NLP Specialist Practitioner, Diploma in Psychological Counseling and Diploma in Modern Applied Psychology.
Emotional Healing Strategies- Reinvent your mind
Techniques to increase emotional healing, improve cognition & moods, and enhance health & wellbeing without medication
If you're looking at this course, you're presumably seeking emotional healing of some kind or preparing to help a client who is experiencing emotional difficulty. You could even wonder if it's feasible. Yes, emotional healing is always possible as long as you are willing to let go of expectations about how the experience will go or what it will lead to.
Now the question is What Is Emotional Healing and Why do we need it?
The process of identifying, admitting, embracing, integrating, and processing traumatic life experiences and powerful emotions is known as emotional healing. Empathy, self-regulation, self-compassion, self-acceptance, mindfulness, and integration may all be involved.
Emotional healing enables us to come to grips with events and circumstances in our life. After we have completed emotional healing therapy to remove prior emotional blocks, we not only incorporate these experiences into our lives but also enable ourselves to grow and develop emotionally on a deeper, more profound spiritual level.
Emotional healing entails the merging of our soul's broken components to assist us in not only understanding but also thoroughly settling a previous event so that it has no emotional response at all. The prior painful event will no longer rule our thoughts and emotions as we heal emotionally. Instead, restrictive belief systems will be transcended, and positive transformation will occur on a more profound level.
Many individuals seek to control the process of emotional healing by limiting pain and managing emotions, but this can stifle the healing process. If you allow it to be completely recognized, felt, moved through, and processed, emotional healing will take the time it takes-which may be longer or shorter than you think or plan on.
Everyone will require emotional healing at some time in their life since we all face obstacles and tough feelings that must be processed.
Following several frequent life challenges, people may seek emotional healing
The death of a loved one
Divorce
Breakups
Abuse of power (including emotional, physical, and sexual)
Illness
You must be wondering what are the Benefits of Emotional Healing
Even though you may not enjoy the suffering you're experiencing, you could be reluctant to seek emotional healing because you're worried about what you might learn. This is a legitimate worry, but there are a few health advantages connected to the good feelings brought on by healing.
Improved cardiovascular condition
Maybe living longer
Lower secretion of the stress hormone cortisol
Reduced heart rate
Less likely to have a respiratory infection after catching the flu or a cold
The most astonishing thing about emotional healing is that it may be started without the use of drugs, with the aid of a few lifestyle adjustments and self-help techniques.
You may better understand and treat your emotional illnesses with the aid of this course on emotional healing. With the use of strategies designed specifically for enhancing emotional stability, positive emotions, and controlling stress, depression, and anxiety, it will assist you in managing your energy and improving your performance. This course is all-inclusive since it will teach you how to strengthen connections and relationships as well as your thinking and viewpoints.
Who this course is for
People struggling with any emotional issues
People stuggling with mental illnesses such as depression, anxiety, loneliness, stress, etc
Psychologists and counselors who want to learn alternative ways to overcoming mental illnesses

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Employer Branding For Talent Acquisition


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Last updated 8/2018
MP4 | Video: h264, 1920x1080 | Audio: AAC, 44.1 KHz
Language: English | Size: 1.85 GB | Duration: 1h 21m

HR is becoming marketing - learn how to accelerate your business and career by riding this trend​

What you'll learn
Build an effective employer branding strategy that focuses on ROI.
Understand modern candidate behaviors, and how employer branding plays a role in attracting/converting the right people
A toolset that you can use to start building your brand today
Requirements
You should already be familiar with basic concepts around talent acquisition
Have a basic understanding of how consumers and job seekers do research online
Description
Recruiting is becoming more like marketing each day.*Talent acquisition teams now need to have a strategy for everything from video to SEO*to social media, or else risk getting left behind.
More than that, individuals must learn about these new trends in the recruiting space or risk having their own careers stagnate.
This course is first and foremost for HR*and talent acquisition professionals who want to master employer branding in order to help their organizations attract the best talent, and to propel their own careers.
In this course, we'll cover why employer branding matters in the age of transparency, how organizations can build their brands both with large and small budgets, and how to track the effectiveness of your employer branding efforts.
Overview
Section 1: Why Employer Branding?
Lecture 1 Introduction
Lecture 2 The Business Case for Employer Branding
Lecture 3 The Candidate Journey
Section 2: Strategy: Building the Career Site
Lecture 4 Microsites
Lecture 5 Microsite Structure
Section 3: Employee Generated Content
Lecture 6 Employee Generated Content
Lecture 7 The Age of Glassdoor
Lecture 8 Building Employer Branding Content Cheaply
Lecture 9 Culture Videos Best Practices
Section 4: Strategy: Talent Communities
Lecture 10 Talent Communities
Section 5: Other Employer Branding Strategies and Tactics
Lecture 11 Facebook for Talent Acquisition
Lecture 12 Social Media Best Practices
Lecture 13 Task Force
Section 6: Measuring Results
Lecture 14 Social Media and Employer Branding
Lecture 15 Employer Branding Analytics
Lecture 16 Measuring ROI for Employer Branding
Lecture 17 Measuring ROI for Talent Communities
Lecture 18 Calculating ROI for Time to Fill
Section 7: What's Next
Lecture 19 Conclusion
HR and talent acquisition professionals who want to learn more about employer branding and how to enhance their company's talent brand.,Marketing professionals who are looking to support their HR teams in building the employer brand,C-level executives who want ta better understanding of employer branding, and how their organization should be leveraging this concept to attract the best talent

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Essentials In Project Risk


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Published 9/2022
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
Language: English | Size: 3.71 GB | Duration: 6h 16m

Proactive managements for uncertainty in project initiatives.​

What you'll learn
• Discuss the concept of risk and risk management within a project environment as well as discuss the impacts of human psychology on project risk management
• Articulate how to develop and implement a risk management plan
• Define methods to execute a strategy for risk identification and assessment that is appropriate for an individual project environment
• Define multiple response strategies and discuss how their employment into a risk response plan
• Explain the management of risk through the project lifecycle
Requirements
No prerequisites. This course will teach the fundamentals of risk management within project efforts.
If you have risk management experience in projects, you will benefit, too! This course includes useful, unique information around the human psychology of risk as well as practical tools that can be applied to holding risk sessions for your projects.
Description
Essentials in Project Risk will help you to implement sound risk process that can be tailored to serve the various size and complexities of your project efforts. You will learn the essential elements required to ensure that your project initiatives are competently planning for, evaluating, prioritizing and responding to threats to success. You will also be provided potential challenges to watch out for when implementing risk process in the project environment that will give stakeholders greater confidence in both your threat and opportunity management.Essentials in Project Risk covers efficient, practical methods for incorporating risk management into project initiatives. This course includes a comprehensive methodology that will scale to both the size and complexity of any project. Discussion topics include risk planning, identification of risk, qualitative and quantitative assessment, response development, and the management of risk during a project's execution.With Essentials in Project Risk you can:Effectively assess the human psychology of risk on your project effortsSuccessfully prioritize the threats that must be actively managed as well as risk that can be passively acceptedOvercome the typical challenges that can occur within project risk processesIncrease stakeholder confidence in the project's oversight of threatsUncover opportunities that can add value to the client's solution
Overview
Section 1: Introduction
Lecture 1 Introduction
Section 2: The Human Psychology of Uncertainty
Lecture 2 The Human Psychology of Uncertainty
Section 3: The Risk Management Processes and the Risk Management Plan
Lecture 3 The Risk Management Processes and The Risk Management Plan
Section 4: Risk Identification
Lecture 4 Risk Identification
Section 5: Risk Assessment
Lecture 5 Risk Assessment
Section 6: Risk Response Development
Lecture 6 Risk Response Development
Section 7: The Monitoring and Management of Project Risk
Lecture 7 The Monitoring and Management of Project Risk
Section 8: Course Wrap Up
Lecture 8 Course Wrap Up
Project professionals, managers and team members, will find this course useful for insight and ideas for approaching risk on project efforts. These ideas can be applied both in predictive/traditional projects as well as adaptive/agile initiatives.,Project owners who wish to have a stronger knowledge of risk management for project initiatives will find this course valuable.

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Event Management For Beginners


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Last updated 8/2020
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
Language: English | Size: 576.65 MB | Duration: 1h 40m

Learn the process for creating great events.​

What you'll learn
speak with confidence about the event management process.
plan, execute and review your own event.
Requirements
Students can start this course right away.
To get the most out of the additional resources students will need to have software to download word, excel and pdf documents.
Students don't need to have any experience at all with event management to do this course.
Description
Imagine you just volunteered to help organise the company Christmas Party, the school fete, the football club social night, your cousins's wedding and you have no idea where to start? Don't let this opportunity pass you by without giving it your very best effort. What most people think is that event management is easy and they go over budget or they under deliver on customer or attendee expectations. If you are looking at this course then you are not most people and you understand that you don't know it all and you can use some help!If this is you then this course is most definitely for you. Drawing on 25 years experience organising some of the biggest events in Australia Lisa Price will take you through seven steps to organising brilliant events. It doesn't matter if your event is small or large this course will set you up for success and make sure you sound like you know what you are doing! With over an an hour of video along with additional resources and set tasks you will learn strategies used the world over by event gurus.
Overview
Section 1: Introduction
Lecture 1 Introduction
Section 2: Why
Lecture 2 Vision
Lecture 3 Concept
Lecture 4 Goals
Lecture 5 Innovation
Lecture 6 Pitching
Lecture 7 Feasibility
Section 3: What
Lecture 8 Event Scope and Budget
Lecture 9 Customers
Lecture 10 Marketing Plan and Pricing
Lecture 11 Communications Plan
Lecture 12 Project Management Approach
Lecture 13 Stakeholders
Section 4: When
Lecture 14 When
Section 5: Where
Lecture 15 Choosing a Venue
Lecture 16 Spaces within a Venue
Lecture 17 Accessibility and Community Impacts
Section 6: How
Lecture 18 Event Plan
Lecture 19 Planning Environment
Lecture 20 Safety
Lecture 21 Risk Management
Lecture 22 Emergency Management
Lecture 23 Checklists
Lecture 24 Stakeholder Management
Lecture 25 Communications
Lecture 26 On the Day
Section 7: Who
Lecture 27 Dot Planning
Lecture 28 Recruitment
Lecture 29 Event Suppliers
Lecture 30 Roles and Responsibilities
Lecture 31 Customers and Stakeholders
Section 8: How Well
Lecture 32 Real Time Monitoring
Lecture 33 Contingency Plan
Lecture 34 Measuring Success and Process Review
Lecture 35 Continual Improvement and Knowledge Transfer
Section 9: All About You
Lecture 36 Characteristics of Great Event Managers
Lecture 37 Organisation
Lecture 38 Being Successful
Lecture 39 Your Wellbeing
Section 10: The Last Word
Lecture 40 The Last Word
Section 11: Bonus Lecture
Lecture 41 Bonus Lecture
This course is best suited for people with little or no event management experience.,People who have volunteered to help organised a school or sporting club event.,Those organising work events for the first time

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Facebook Ad Account Ban Fixe New Updates


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Published 9/2022
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
Language: English | Size: 443.00 MB | Duration: 0h 45m

You will learn how to lunch facebook ads with Pro Tips without getting banned​

What you'll learn
How to get an ad account that lasts for a long time
How to get unlimited ad accounts
Avoid Banning Ad Accounts
The best way to work with multiple ad accounts
Requirements
Simple experience in creating advertising campaigns is required (the basics only)
Description
Facebook Ads Course helps you run and manage your ads. Learn how to use Ads Manager with these online course from Salah Abdelmalek .Running your first Facebook Ads campaign can seem daunting. There are so many different aspects to setting up the campaign, not to mention the pitfalls that can lead to your ads being disapproved, or even ending up with a banned account. This online course Facebook Ads for Beginners shows you that the good news is that although it may seem complicated to create and run ads on Facebook, it's actually quite simple once you know how!This online course is designed for complete beginners and is presented in an accessible manner. During the training you will learn how to set up a new Facebook page, and get that page ready for running ads. You will also learn how to find your target audience on Facebook, as well as find and create eye catching images for your ad. You will also learn how to write short ad headlines and text as well as set up and launch the campaign.As Facebook has clear Ad Policies and Terms of Use you will also learn how to avoid the pitfalls that can lead to banned advertising accounts. Pulling all this pieces together should lead to the creation of a very successful Facebook Ads Campaign! Enroll in this online course today and start learning how to set up a new page, create ads, find your target audience, advertise on facebook and run ad campaigns.
Overview
Section 1: Introduction
Lecture 1 Introduction
Section 2: Course (Full)
Lecture 2 full course
Lecture 3 part 2
Lecture 4 Testing method 1
Lecture 5 Testing method 2
Lecture 6 Scaling method
Avoid Banning Ad Accounts How to get an ad account that lasts for a long time How to get unlimited ad accounts The best way to work with multiple ad accounts Advertisers on Facebook who suffer from blocking their ad accounts

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Fast & Effective Landing Page Course Start Converting Today


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Last updated 1/2021
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
Language: English | Size: 2.33 GB | Duration: 2h 3m

Learn how to Design, Build & Publish high-converting landing pages in only 2 hours.​

What you'll learn
You will learn how to design, build, and publish a high-converting landing page using a simple drag-n-drop landing page builder.
How to use landing page hacks and best practices and avoid common mistakes other marketers make.
How to A/B test your landing pages to increase your conversion rates, just like Barack Obama. Yes, he uses landing pages too.
You will learn the anatomy of a killer landing page and psychological principles that go behind it.
You will learn psychological concepts that great marketers and designers use to create high-converting and convincing landing pages.
You will learn how to use Instapage, one of the best and simplest landing page platforms out there.
Requirements
You don't need to have any prior knowledge. No coding is involved.
In the fourth section of the course, you will need a landing page builder. The one that I recommend is called Instapage and my tutorials are based on it. You're free to use other options. They're all very similar so when you learn one you'll know your way around them all. Instapage's 14-day free trial is fully functional and unlike other options requires no credit card, that's why it's perfect for our learning purposes.
Description
"I can honestly say this is a FANTASTIC course." - Rick Stone"I have learned some absolutely invaluable information, stuff that I would never have even thought about. And I am an agency owner!"*-*Gregory Crimmins"What an awesome instructor! Very kind and incredibly helpful!" - Christian GrosskopfWho can sell a product better, a good sales guy or a random employee from the company - like an*accountant?You guessed it right. The sales guy's entire purpose is to convert and sell. What he wears, how he talks, how he interacts with clients, things he says and when he says them are all tailored towards one single goal*- to convert.The difference between using an optimized landing page for your marketing campaign and using a random page is the same as having your accountant sell your "diet books". Many entrepreneurs make the mistake of directing traffic to the pages that are not optimized for conversion. Losing advertising money and potential customers.A clever marketer approaches this challenge*with the*mind of a scientist. He creates a dedicated landing page with a single purpose and then A/B tests, tweaks and optimizes to squeeze as many conversions as possible.In this course, I will teach you everything you need to know about creating a highly optimized landing pages that will become your conversion machine. You will learn secrets and hacks behind this amazing marketing tool. I will show you lots of examples by other companies - how they made it and how they blew it.In section 4 we will build a landing page together with an easy-to-use, drag-n-drop landing page builder called Instapage.Towards the end, you will be able*to submit your landing page for a review and I will send you a video recording with my recommendations and tips for improvement. I give both design and marketing advice and try to put you on the right path. Not many instructors provide feedback and coursework reviews. But I believe,*to learn a skill it's crucial*to receive feedback from your teacher.Enroll now and start creating high-converting landing pages today!
Overview
Section 1: Welcome
Lecture 1 Welcome Aboard: The Best Way To Take This Course
Lecture 2 Landing Page Glossary
Section 2: The Science Behind Landing Pages
Lecture 3 Landing Pages: What's All The Hype About?
Lecture 4 Two Landing Page Hacks You Should Use
Section 3: The Anatomy of a Killer Landing Page
Lecture 5 Headline: What's In It For Them?
Lecture 6 Call-To-Action: Here's My Button, Click Me Maybe
Lecture 7 Hero Shot: Release The Kraken
Lecture 8 Body of Benefits: I'm Interested, Tell Me More
Lecture 9 Social Proof: Everybody's Doing It
Section 4: Practice: Building It, Ground Up
Lecture 10 Let's Sketch Our Landing Page
Lecture 11 Sign Up With a Landing Page Tool
Lecture 12 Let's Build Our Landing Page - Above The Fold
Lecture 13 Let's Build Our Landing Page - Below The Fold
Lecture 14 Jakob's Law
Lecture 15 Let's Optimize It For Mobile Devices
Lecture 16 Let's Build a Thank You Page
Section 5: A/B Testing - Your Secret Weapon To Converting Like A Boss
Lecture 17 A/B Testing Like Obama
Section 6: Conclusion
Lecture 18 Final Thoughts
Section 7: Bonus Material: Coursework Reviews
Lecture 19 Send Me Your Landing Page
Lecture 20 Coursework Review: Gurpreet
Lecture 21 Coursework Review: Shoaib Ali
Lecture 22 Coursework Review: Franziska
Lecture 23 Coursework Review: Ivan and Aziz
Lecture 24 Coursework Review: Benjamin
This course is meant for entrepreneurs and marketers who want to sell products or services online. This can be anything from online courses, coaching, event tickets, e-books to goods on eBay.

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