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mitsumi1 · 19.09.2022, 07:25

What you'll learn
Full understanding of Digital Marketing foundations
A complete understanding of the different types of digital ads, how they're bought, how much they cost, how they're targeted, and more
The ability to think strategically about where and how to place ads
What we mean by marketing vs. advertising
An understanding of the complex way digital advertising companies work together
Understand social media advertising, facebook advertising, twitter advertising, and how it fits into a larger digital advertising campaign
Learn from an industry expert
Analyze trends and news
Find out where to get more information about the advertising space
Learn how companies like Nike, Coca-Cola, Ford, and more plan and buy their digital advertising
230+ Five Star reviews on Udemy!
Join students in over 120 countries
Understand what social media advertising is and means
Understand how digital advertising is different from traditional media
Be able to clearly and confidently present ideas to clients and co-workers
Learn about an industry on track to be worth over $330B a year by 2021
Requirements
Have some interest in the digital advertising industry
Come to the course ready to learn
Suitable for all types of businesses (digital product, physical product, service, B2B, B2C)
Description
Course Subtitles Available in Following Languages: English, Portuguese, GermanAre you ready to learn about the world of Digital Marketing & Digital Advertising? Are you ready to learn about the hundreds of companies outside of Google and Facebook which control ads you see on your computer, phones, and tablets? Are you ready to understand the terms, pricing models, ad units, and everything else you need to succeed in the digital advertising space? Then you're at the right place!I have 10+ years experience in the digital marketing industry, ranging from small businesses in upstate NY, to major advertisers, out of NYC based ad agencies, and on the mobile and tech side of the business, splitting my time between New York and Silicon Valley. The advertisers I work with are both national and international brands ranging from entertainment, fashion, liquor, government agencies and more.To successfully create and manage digital advertising campaigns on that scale you need to understand not just the basic advertising principles you learn in school, but fully understand the ever changing digital advertising ecosystem.This course will teach you everything you need to know to get a job in advertising and marketing, run a successful campaign, grow your current business or find new ways to increase your personal value at your current job.As always there is a 30 Day Money Back Guarantee, so you have nothing to lose and so much to gain!Overview: This course is designed as an introduction to the world of digital and online advertising. In it we'll cover all the different types of digital ad unit, advertising partners, process, buying and more. It is perfect for anyone who is interested in advertising their business online, looking for a job in digital media planning, wondering how major brands decide to place an ad online, a student focusing on marketing and advertising, or those who are generally interested in how the ads you see online are created and served to you.Course Subjects:Intro: What is digital advertising and marketing? Display/Banner Ads Video Ads & Pre-RollSocial MediaAudioRich Media & TakeoversThe IAB, and moreThe Digital Ecosystem: What are the different types of digital advertising vendors? Publishers, exchange, network, DSP, etcBuying the Ads: What are the different types of buying models and the advantages of each? CPM, CPC, GRPs, etcAd Targeting: How does targeting work and how is the data collected? Why does one person get an ad and not another? (Cookie dataPII Registration DataIP addressDMPsAd Serving: How is the ad actually served to a user? (Ad servers, their purpose and how they function)Reporting: What do advertisers look for and what do they measure? (Setting KPIs and pulling/formatting reports)The skills you will learn in this course can be applied in any country and to any company. The digital advertising space is a global industry and professionals in the space need to have a global mindset to succeed.Cost and engagement rates may vary from country to country, but the basic skills and underlying trends carry across all regions, so no matter where you're from or where you work, this course can help you.This Course Also Comes With:✔ Lifetime Access✔ Fast & Friendly Support in the Q&A sectionDon't Miss Out!Every second you wait is costing you valuable leads and sales.This courses come with a 30 day money-back guarantee - so there's no risk to get started.Go ahead and hit the "take this course" button to start growing a business online today!Real Student Testimonials

igital Advertising & Marketing 101★★★★★ "The real-world examples almost makes it self-explanatory. Professionally done and author speaks with authority - i.e. he knows what he's talking about and it shows." - AJ Du Toit★★★★★ "Thought this was an excellent introduction course. Working in the industry without a huge amount of experience in this area, it was a great way to familiarize myself with topics in ongoing conversations internally and externally. Will be taking 201 to further my understanding." - Jocleyn Armour★★★★★ "It is advertised as a 101 course and it did exactly that and very well, touching on the building blocks of Digital Advertising and Marketing. Good job Ben." - Jean C★★★★★ "Yes, this is a very good initiative to educate the employees with supporting acknowledges to improve their skills more effectively." - Seshantu Chatterjee★★★★★ "Thanks so much for the insightful course. The course gave me an in-depth information for a beginner like me and still I could understand it. I love the way the facilitator explained everything, and lastly thank you for the recommendation reads. Now I'm ready to move to 201." - Motsidisi Maureen Ried★★★★★ "Very informative, to the point and covered all the foundations of digital advertising." - Robert Janes------------------Digital Advertising & Marketing 201★★★★★ "When combined with Ben's 101 course, the two classes make for a thorough and well-organized primer on digital media today. Perfect for marketing people and agency folks (creative, account) who are not immersed in a media agency. It will give you a foundation for how digital media is structured, a clear explanation of the jargon and acronyms you'll hear bantered about, and a better understanding of the opportunities available. The 201 course goes into important detail about some of the key changes that have taken place in digital advertising recently. Ben explains the concepts clearly and succinctly. Definitely worth the time investment." - Shawn E Fraser★★★★★ "This course is amazing. I do affiliate marketing and always wanted to learn about programmatic advertising and this course me taught that. I completed this for an interview and the employer was really impressed by the knowledge I had. Hope there is another in-depth version of this course. Where he goes into ad platforms or ad servers and teaches the real world applications." - Suryameet Singh★★★★★ "Comprehensive overview...detailed!" - Kaithlean Crotty-Clark------------------Introduction to Programmatic Advertising★★★★★ "I'm in advertising sales and have been looking for a clean easy way to explain and also test my root knowledge of the programmatic ad space. It was very helpful and simple to understand which is hard to do with this topic." - Raul Bonilla★★★★★ "Being an advertising agency media planner and buyer, having this hands on information helps when we face a decision to go into the digital advertising space. Your 101 and 201 was extremely informative and truly like your overviews in a very simplistic explanation. Thank you and look forward to your future courses." - Diane Tody------------------UPDATE 2020: Over 5,000 students in over 150 countries! Thank you so much everyone, this is amazing! Here's to the next thousand!UPDATE: New assignments added to help you apply what you're learning to an example advertising campaign!ATUALIZAÇÃO: Publicidade Digital e Marketing agora disponível em Português! Para agregar mais valor aos meus alunos no Brasil, adicionei legendas para o português (Brasil) em todas as palestras. Estou ansioso para ouvir comentários sobre esta nova adição de linguagem!UPDATE: Digitale Werbung & Marketing jetzt auch auf Deutsch! Um meinen Schülern in Deutschland mehr Wert zu geben. Ich habe allen Vorträgen Untertitel für Deutsch hinzugefügt. Ich freue mich auf Feedback zu diesem neuen Sprachzusatz!According to recent trends by Statista, the digital advertising industry is on pace to be worth over $330B a year by 2021. If you're not already learning about this industry, you will be soon. Get a jump start on your career, your co-workers, and peers by taking this introductory course.
Overview
Section 1: Introduction to Digital Advertising & Marketing 101
Lecture 1 2018 Updated Introduction - Digital Marketing Introduction by Ben
Section 2: Introduction
Lecture 2 Welcome to the course
Section 3: Introduction to Digital Ads
Lecture 3 Introduction Part 1 - The IAB, banner ads, video ads and rich media
Lecture 4 Introduction Part 2 - Custom, skins, social media, audio ads, and search
Section 4: The Digital Advertising Ecosystem
Lecture 5 Digital Ecosystem Part 1 - Publisher direct, exchanges, networks, DSPs & ATDs
Lecture 6 How DSPs, SSPs, Exchanges, Networks, and publishers all work together
Section 5: Buying the Ads
Lecture 7 Buying Digital Ads - How to buy digital ads, price ranges, process and more
Section 6: Short Quiz
Section 7: Ad Targeting
Lecture 8 Ad Targeting - Contextual, behavioral, demographic, geographic & more
Section 8: Ad Serving
Lecture 9 What is an ad server? DoubleClick, DFP, DFA, third party ad servers, etc.
Lecture 10 Illustration of how ad servers work
Section 9: Reporting
Lecture 11 Digital Advertising Reporting Overview - Impressions, Clicks, CTR, CPC, & more
Section 10: Course Review
Lecture 12 Final course review and Thank You!
Lecture 13 Time to Sign-Up for Digital Advertising & Marketing 201!
Lecture 14 Bonus: More advertising content on AdCoach
Great for anyone working in advertising/sales, digital or otherwise, who wants an update on the digital space,Students, those looking for a job in digital advertising, business owners, anyone looking to monetize their website, or anyone interested in the process behind ads they see everyday,Traditional media professionals with decades of experience in broadcast media, television advertising, radio advertising, and print looking to get up to speed on digital advertising

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mitsumi1 · 19.09.2022, 07:26

What you'll learn
In Gourmet Candle's course you'll be able to understand the candle-making process, apply your knowledge and create your very own candle creations.
You'll learn about the different types of wax, fragrances, colorant, common candle terms, candle troubleshooting and more!
Even if you're not an expert in candle-making, this course will provide you with reliable straight forward knowledge to start making scented candle tarts.
Decide how much candle fragrance and dye to use for each wax tart.
Requirements
None, just bring an open mind, and be ready to learn! Equipment list will be included in the course.
Description
With lots of different information on the internet, it can be very difficult in finding what's accurate and what works. My name is Emerald and I'm the owner and creator of Gourmet Candle. I'll be guiding you through this exciting course. With almost a decade of candle-making experience and running a very successful candle business (Gourmet Candle), I'll be teaching you the basics of candle making and how to apply your newfound knowledge to the candle making process.
This course is packed with an abundance of information on how to make candle tarts and wax melts as a beginner candle-maker. After completion you will be able to understand the different types of wax, fragrance, common terminology, the candle-making process as well as create a variety of candles and know how to test them. You'll be provided with knowledge on how to choose the right wax and wick combination for each candle, decide how much candle fragrance and dye to use for each candle and much more information.
Even if you're not an expert in candle-making, this course will provide you with reliable straight forward knowledge to start making scented candles. Save time and money with this organized beginners candle making course. See you in class!
Who this course is for
This course is great for those who wish to make candle tarts for business or for fun

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mitsumi1 · 19.09.2022, 07:28

Last updated 8/2021
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
Language: English | Size: 2.46 GB | Duration: 2h 50m

The definitive Customer Success Management course. Practical resources for professional Customer Success Managers.

What you'll learn
An approach that will help you to proactively improve retention
Tools that will improve adoption and expansion
The daily practices required to be a professional Customer Success Manager
Requirements
An interest in being a better CSM
Description
Learn from an instructor that has lead customer success and professional services teams for two decades, has managed multi-million dollar businesses and has advised some of the largest and most well-known organisations in the world including Ikea, Unilever, Nestle, Amex and many, many more. Benefit from real, practical experience proven to drive best-in-class retention, revenue and to make you and your customer successful.We are living in the customer-centered economy requiring an unerring focus on the customer and their success. This course is a full, practical and thorough insight into the skills and routines requires to be a Customer Sucess Manager. You will learnWhat Customer Success is and the key requirements of your roleHow to measure customer healthWhat to do to improve customer healthHow to understand your customers and their needsHow to segment your portfolio of customers and prioritise your timeHow to manage your managerHow to balance the needs of your customer and your businessHow to manage your day as a CSMThis course is underpinned by a structured, comprehensive, and practical customer success framework that you will be able to take away, adapt and apply to your customers in your business.So, if you want your customers, your team and you to be successful then join me on this course today.
Overview
Section 1: Introduction
Lecture 1 Introduction
Lecture 2 Who is this course for?
Lecture 3 Course Goals
Lecture 4 Your Instructor
Lecture 5 The no bullet point guarantee.
Section 2: The SaaS Secret No One Wants to Talk About
Lecture 6 The SaaS Secret No One Wants to Talk About
Section 3: The Customer Success Market
Lecture 7 Introduction
Lecture 8 Everything as a Service
Lecture 9 Customer Loyalty
Lecture 10 The End of Never Ending Software
Lecture 11 The Customer Success Market Wrap-Up
Section 4: Customer Success Foundations
Lecture 12 Foundations Introduction
Lecture 13 Customer Cohorts
Lecture 14 Leading and Lagging Measurement
Lecture 15 The Role, The Function, The Principle of Customer Success
Lecture 16 The Purpose of CSM
Section 5: Measuring Customer Health
Lecture 17 Introduction to Measuring Health
Lecture 18 The Proactive CSM
Lecture 19 Proactive Health Perspectives
Lecture 20 Traffic Lighting Introduction
Lecture 21 Traffic Light Laws
Lecture 22 Traffic Lighting Determination Criteria
Section 6: Customer Success Framework
Lecture 23 A Tour Around The Framework
Lecture 24 Introduction to the Outcome Perspective
Lecture 25 Value Drivers
Lecture 26 Service Outcomes
Lecture 27 Connecting Outcomes
Lecture 28 Outcome Quality
Lecture 29 Relationship Perspective
Lecture 30 Relationship Mapping
Lecture 31 Adoption Perspective Introduction
Lecture 32 Adoption Assessment Introduction
Lecture 33 Activity Assessment
Lecture 34 Feature Assessment
Lecture 35 Adoption Assessment Wrap Up
Lecture 36 Expansion Process
Lecture 37 Organisation Perspective
Lecture 38 Red Flag Testing
Lecture 39 Expansion Perspective Introduction
Lecture 40 Customer Portfolio Tracking
Lecture 41 The CSM Organiser
Lecture 42 Customer Meeting Template
Section 7: Customer Success Metrics
Lecture 43 Essential Metrics Introduction
Lecture 44 Revenue Metrics
Lecture 45 Retention Metrics
Lecture 46 Retention Benchmarks
Lecture 47 Metrics Wrap-Up
Section 8: Bringing it all together: The Practical CSM
Lecture 48 The Practical CSM Introduction
Lecture 49 Segmentation
Lecture 50 Strategic Customer Success Planning
Lecture 51 Wrap-Up
Lecture 52 In a Nutshell
Section 9: Apropos of Something
Lecture 53 Apropos of Comfort, Stretch and Panic Zones
Lecture 54 Apropos of Role Evolution
Lecture 55 Apropos of Interviewing CSMs
Lecture 56 Appropos of Free Stuff
A course for those who aspire be Customer Success Managers, those new in position or those who already consider themselves accomplished. The rigorous approach and underlying framework has been built on decades of experience so there is something for everyone, whatever their interest in Customer Success Management.

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mitsumi1 · 19.09.2022, 07:29

Published 9/2022
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
Language: English | Size: 431.68 MB | Duration: 0h 42m

You will learn how to lunch facebook ads with Pro Tips 2022

What you'll learn
Avoid Banning Ad Accounts
How to get unlimited ad accounts
The best way to work with multiple ad accounts
How to get an ad account that lasts for a long time
Requirements
Simple experience in creating advertising campaigns is required (the basics only)
Description
Facebook Ads Course helps you run and manage your ads. Learn how to use Ads Manager with these online course from Salah Abdelmalek .Running your first Facebook Ads campaign can seem daunting. There are so many different aspects to setting up the campaign, not to mention the pitfalls that can lead to your ads being disapproved, or even ending up with a banned account. This online course Facebook Ads for Beginners shows you that the good news is that although it may seem complicated to create and run ads on Facebook, it's actually quite simple once you know how!This online course is designed for complete beginners and is presented in an accessible manner. During the training you will learn how to set up a new Facebook page, and get that page ready for running ads. You will also learn how to find your target audience on Facebook, as well as find and create eye catching images for your ad. You will also learn how to write short ad headlines and text as well as set up and launch the campaign.As Facebook has clear Ad Policies and Terms of Use you will also learn how to avoid the pitfalls that can lead to banned advertising accounts. Pulling all this pieces together should lead to the creation of a very successful Facebook Ads Campaign! Enroll in this online course today and start learning how to set up a new page, create ads, find your target audience, advertise on facebook and run ad campaigns.
Overview
Section 1: Introduction
Lecture 1 Introduction
Section 2: full course
Lecture 2 course
Lecture 3 part 2
Lecture 4 test method 1
Lecture 5 test method 2
Lecture 6 scal
Avoid Banning Ad Accounts How to get an ad account that lasts for a long time How to get unlimited ad accounts The best way to work with multiple ad accounts Advertisers on Facebook who suffer from blocking their ad accounts

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mitsumi1 · 19.09.2022, 07:31

Last updated 5/2020
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
Language: English | Size: 1.99 GB | Duration: 1h 49m

Ensure your customers stay longer, buy more, and advocate for you by helping them achieve their desired outcome.

What you'll learn
Discover why customer success matters for you, your company, and your customers
Define what customer success is and isn't
Explore the components of a desired outcome and how to figure out your customers' desired outcomes
Operationalize your customers' journey by identifying success milestones, joint accountabilities, and success gaps
Create a success potential checklist to determine good-fit customers
Solve the underlying problems that cause churn so that it becomes a non-issue for your company
Use customer success as a growth engine so customers stay longer, buy more, and advocate for you
Measure success, for both yourself and your customers
Position customer success correctly with your customers and colleagues to demonstrate the value you bring
Requirements
There are no requirements to take this course.
Description
You're doing something, but chances are it's not REAL*Customer Success.I've built this course to help you understand customer success from the ground up. CS is not merely about managing accounts or helping your customers out when they have problems. Your job is to make sure customers get what they need from your product in the way they need it. It's a simple definition, but it takes a lot of hard work to do it the right way. Whether you're brand new to CS or experienced in the field, this course can help you identify new approaches to support your customers' objectives.I'm your instructor, Lincoln Murphy, and I invented Customer Success. Okay, I didn't invent it, but I helped make Customer Success what it is today. From writing THE book on the subject to speaking at events around the world, most people that are in Customer Success have either learned directly from me or from someone sharing my ideas. But I don't just talk about this stuff, I actually do it, too. I've worked with hundreds of companies of all shapes and sizes around the world. And while I've helped them, I've also learned from them.And some of what I've learned, I'll share with you, including:Why customer success matters to your company, your customers, and youWhat customer success is and isn'tThe concept of the desired outcome, and how to help your customers achieve theirsThe success milestones and joint accountabilities that your customers must go through to succeedThe idea of a success potential checklist to identify good and bad-fit customersThe root causes of churn that you can eliminate to make it a non-issueUsing customer success as a growth engineHow to measure success for yourself and your customersHow to position customer success correctly for your customers and colleaguesThroughout this course, I've provided exercises to put concepts into practice immediately. To get the most out of this course, don't just listen to me talk - apply what you're learning to YOUR customers. I highly recommend you pause to do these exercises along the way, and download the templates to use on the job.If you're ready help your customers stay longer, do more, and advocate for you, join me in this course today!
Overview
Section 1: Introduction
Lecture 1 Welcome
Lecture 2 Your Purpose
Section 2: Why Customer Success Matters
Lecture 3 Why Customer Success Matters to Your Company
Lecture 4 Why Customer Success Matters to Your Customers
Lecture 5 Why Customer Success Matters to YOU
Lecture 6 Exercise: Your Ideal Customer Success Job
Section 3: Defining Customer Success
Lecture 7 What Customer Success IS NOT
Lecture 8 Exercise: Misconceptions You've Encountered
Lecture 9 What Customer Success IS
Lecture 10 Exercise: List Lifecycle Interactions
Section 4: The Customer's Desired Outcome
Lecture 11 Desired Outcome Overview
Lecture 12 Appropriate Experience
Lecture 13 Desired Outcome Discovery Process
Lecture 14 Exercise: Desired Outcome Discovery
Section 5: Customer Success Management
Lecture 15 Customer Success Management
Lecture 16 Success Milestones & Joint Accountability
Lecture 17 Exercise: Identify Your Customer's Milestones & Joint Accountabilities
Lecture 18 Operationalize the Journey
Section 6: Customer Success Managers (CSMs)
Lecture 19 Characteristics of a Great CSM
Lecture 20 How to Be a Great CSM
Lecture 21 Tools of the Trade
Lecture 22 Working with Other Departments
Section 7: Success Potential
Lecture 23 Success Potential Defined
Lecture 24 Success Potential Inputs
Lecture 25 Considerations for Success Potential
Lecture 26 Exercise: Create Your Success Potential Checklist
Section 8: What About Churn?
Lecture 27 What is Churn?
Lecture 28 Eliminate Churn in 5 Easy Steps
Lecture 29 Exercise: Why Did Your Customers Churn?
Section 9: Growth Engine
Lecture 30 Customer Success is a Growth Engine
Lecture 31 CSMs and Selling: Evil or Divine?
Lecture 32 Customer Advocacy
Lecture 33 Exercise: Map Your Customer's Ascension Path
Section 10: Measuring Success
Lecture 34 Customer-Facing KPIs
Lecture 35 Internal KPIs
Lecture 36 Measuring the Customer's Success Vector
Lecture 37 Exercise: Identify Your Success Vector Inputs
Section 11: Positioning Customer Success Correctly
Lecture 38 Positioning Customer Success Correctly With Your Co-Workers
Lecture 39 Exercise: Your Internal Positioning Statement
Lecture 40 Positioning Customer Success Correctly With Your Customers
Lecture 41 Exercise: Your External Positioning Statement
Section 12: Conclusion
Lecture 42 Thank you for taking this course!
Lecture 43 Next Steps
Customer success managers (CSMs) or account managers who want to a how-to guide for CS best practices,Those who are interested in pivoting their careers to customer success and want an overview of what the job entails,Employees who want to learn customer-centric approaches to apply to their own work, even if they are not CSMs

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mitsumi1 · 19.09.2022, 07:32

Last updated 11/2018
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
Language: English | Size: 1.93 GB | Duration: 5h 31m

What to do - and when - so you are monetizing your Infusionsoft software investment quickly and easily.

What you'll learn
Confidently navigate around inside of an Infusionsoft software application.
Import and modify contact data in Infusionsoft.
Send a broadcast email.
Build and launch a campaign.
Sell products using the Infusionsoft shopping cart (for customers with the eCommerce or complete version).
Create a sales pipeline (for customers with the sales or complete version).
Requirements
Students who have an Infusionsoft software application to log into will benefit the most from this course. If you do not have an account to log into, you can access a sandbox account. Search "Infusionsoft Sandbox Application" online to find the link.
Students who are Infusionsoft users and have a basic plan for what they want to do with the software will benefit from this course.
Description
Time is money. If you are paying for an Infusionsoft software application you will want to get it to produce a return on your investment (ROI) as soon as possible.A common challenge that new customers face is knowing what to do - and when - to quickly get up and running with the software. In this course, we will walk through the exact process for getting started quickly and easily with Infusionsoft.This is a basic level Infusionsoft software training course. This course is perfect for new Infusionsoft customers who are ready to set up their software quickly and begin using it in their business. If you are currently working with your Kickstart coach, this course will help you accomplish more with your coach because you will not have to spend your Kickstart consulting hours on app setup or basic app training.This course is also useful for existing customers who do not feel they are using the software to it fullest capabilities. You likely do note have all of the foundations in place which is holding you back from being efficient in the software.This course will also be useful for people considering Infusionsoft so you can see how easy it is to get up and running with the software when you have a system to follow.Included are 30 Modules and over 4 hours of training. Also, as a student in this course, you have access to an Infusionsoft Certified Consultant (Jessica Maes) who has over 5 years of experience using Infusionsoft daily through our course discussion area.
Overview
Section 1: Introduction
Lecture 1 Course Objectives
Lecture 2 Meet Your Instructor - Jessica Maes, Infusionsoft Certified Consultant
Lecture 3 Logging Into Infusionsoft For The 1st Time
Section 2: Infusionsoft Basics (Even If You're Not A Brand New User)
Lecture 4 Taking A 30,000 Foot Software Tour (Even If You Have Already Taken One Already)
Lecture 5 How To Set Up DKIM and SPF
Lecture 6 How To Create Your Email Signature
Lecture 7 How To Create A Branded Email Template
Lecture 8 How To Set Up Your Branding Center
Lecture 9 Permission To Market and Email Throttling In Infusionsoft
Section 3: Launching Your Infusionsoft CRM
Lecture 10 Preparing Your Data For Import Into Infusionsoft
Lecture 11 How To Check For Duplicate Contact Records In Infusionsoft
Lecture 12 How To Import Your Data Into Infusionsoft
Lecture 13 All About Infusionsoft Tags
Lecture 14 How To Search For Contacts In Infusionsoft
Lecture 15 How To Create A Sales Pipeline In Infusionsoft (Optional)
Section 4: Launching Your Infusionsoft Marketing
Lecture 16 How To Prep and Send A Broadcast Email
Lecture 17 Campaign Builder Overview
Lecture 18 How To Build Campaigns
Lecture 19 How To Test Campaigns
Lecture 20 How To Launch Campaigns
Lecture 21 Infusionsoft Analytics
Section 5: Launching Your Infusionsoft eCommerce (Optional)
Lecture 22 eCommerce Overview
Lecture 23 eCommerce Setup - Products
Lecture 24 eCommerce Setup - Themes and Order Forms
Section 6: Putting It All Together
Lecture 25 Software Overview Revisited
Lecture 26 Course Wrap Up
New Infusionsoft customers who are looking for getting started guidance.,Existing Infusionsoft customers who feel they are underutilizing the software.,Business owners who are interested in determining if Infusionsoft is a good fit for their sales and marketing automation needs.,If you are an advanced Infusionsoft user, this course is likely not for you.,If you are not an Infusionsoft user and have no plans to become an Infusionsoft user, this course is not for you.

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mitsumi1 · 19.09.2022, 09:55

Last updated 8/2021
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
Language: English | Size: 1.94 GB | Duration: 1h 39m

Identify and acquire the best of the best sales talent for your team and help them develop a success-focused mindset.

What you'll learn
Adopt a proactive approach to building a high-performance sales organization
Identify and assess the ideal sales talent for your team
Maximize your team's talent by building a peak performance culture
Foster and develop growth mindset amongst your sales team
Apply goal setting techniques for maximum achievement
Help your team members self-manage their emotions & overcome limiting beliefs
Requirements
This course will be most helpful & relevant to you if you lead a sales team and are responsible for hiring talent.
Description
Are you a Sales Manager who is challenged to exceed revenue goals and build a top-performing team? If so, this course is for you! You will benefit from gaining insight about how to proactively acquire and protect your number one asset - talent! You will also be able to increase your impact by maximizing the talent on your team and changing the trajectory of their sales success by building a peak performance sales culture.How to Build a Peak Performance Sales Organization & Culture allows students to elevate the level of their sales team's performance by attracting and selecting the best of the best sales talent to their teams and creating a high performance sales culture. Understanding the impact of a peak performance mindset will allow Sales Managers to set themselves apart, as 80% of success is based on mindset!In this course you will:Adopt a proactive approach to building a high-performance sales organizationIdentify and assess the ideal sales talent for your teamMaximize your team's talent by building a peak performance cultureFoster and develop growth mindset amongst your sales teamApply goal setting techniques for maximum achievementHelp your team members self-manage their emotions & overcome limiting beliefsIn this course, students will assess their current sales team, create a top performer ideal candidate profile, create a customized qualification process that is aligned with their ideal candidate profile, engage in goal setting, learn how to overcome limiting beliefs, and SO MUCH MORE.I've built this course by drawing from over two decades of success across sales, sales leadership, talent acquisition and management. I started my company ProActivate in 2005; we consult with companies around top sales talent acquisition, strategic planning and executive leadership, business development strategy, and provide Peak Performance Mindset® Workshops. Having served as Vice President of Training & Development and Sales at CareerBuilder, I understand how to motivate, shape and lead successful teams and hope to help you do the same.If you're ready to maximize your sales talent and reach peak performance on your team, enroll today!
Overview
Section 1: Introduction
Lecture 1 Course Overview
Lecture 2 Instructor Introduction
Lecture 3 Activity: Reflection
Section 2: Protect Your Number 1 Asset: Talent!
Lecture 4 Proactive vs. Reactive Talent Strategy
Lecture 5 Assessing Current Talent
Lecture 6 Activity: Talent Assessment
Lecture 7 Talent Success Formula
Section 3: Identify Top Talent
Lecture 8 Define Your Ideal Candidate Profile
Lecture 9 Activity: Create Your Ideal Candidate Profile
Lecture 10 Tools for Talent Acquisition
Lecture 11 Define Your Talent Acquisition Strategy
Lecture 12 Customize An In-Depth Talent Qualification Process
Lecture 13 Activity: Create An In-Depth Talent Qualification Process
Lecture 14 Activity: Create Customized Qualification Behavioral Interview Questions
Section 4: Build a Peak-Performance Culture: Mindset Foundation
Lecture 15 Activity: Mindset Assessment
Lecture 16 Automatic Mindset - What We Are Up Against
Lecture 17 Activity: Identify Traits of Peak Performers
Lecture 18 Success Impact of Peak Performance Culture
Lecture 19 Growth Mindset vs. Fixed Mindset
Lecture 20 Activity: Solutions Room vs. Situation Room
Lecture 21 Mindset Development
Section 5: Build a Peak-Performance Culture: Inner CEO & Goals
Lecture 22 How to Deploy Your Inner CEO
Lecture 23 Goal Setting & Achievement
Lecture 24 Setting SMART Goals
Lecture 25 Activity: Goal Setting - Identify Why, What & How
Section 6: Build a Peak-Performance Culture: Self-Management
Lecture 26 Manage Self-Talk
Lecture 27 Activity: Identify Best and Worst Self-Talk Habits
Lecture 28 Master Self-Regulation
Lecture 29 Create Self-Activation
Section 7: Build a Peak-Performance Culture: Mindfulness & Growth
Lecture 30 Learn Mindfulness
Lecture 31 Engage in No-Limit Thinking
Lecture 32 Activity: Overcoming Limiting Beliefs
Lecture 33 Discover Purpose and Meaning
Section 8: Conclusion
Lecture 34 Course Wrap-Up
Sales Managers who want to expand their sales leadership expertise to build a top performing sales organization and peak performance culture.,Sales Managers who want to maximize performance amongst their sales teams and exceed their revenue goals.

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mitsumi1 · 19.09.2022, 09:57

Last updated 7/2022
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
Language: English | Size: 2.92 GB | Duration: 8h 13m

Planning in Manufacturing and Supply Chain

What you'll learn
Inventory Definition & Type of Inventory by Use
Inventory Classification and relevance to Planning & Execution
Evolution of Material planning: Context
Quantity based Planning methods (EOQ, POQ, VIsual etc)
Demand based Planning methods (TPOP & MRP)
Lot Sizing Techniques
Safety Stock Techniques
Inventory Valuation
Inventory Accuracy
Inventory Performance Measurement
Requirements
Any Fresher is welcome as this is a course on fundamentals.
Basic knowledge of how Manufacturing works is a plus
Understanding of Bill of Material and Routing is required
Description
In a Manufacturing Industry, you will be using multiple types of materials to make and sell your Products. Each type of material according to it's use, will have to be planned for fulfillment, storage, usage in Manufacturing and selling the main products. Various types of material such as Raw material, Finished material, sub-assembly or semi-finished material and MRO etc are to be handled in different ways in terms of planning, storing, valuations and managing their inventories. Hence planning of materials for making and selling product and planning of the product (finished items) themselves needed multiple levels of strategy to ensure you keep the customer satisfied and at the same time, keep your financial parameters in control. You hence needed to understand the functions of multiple types of inventories to determine the kind of controls you want to apply. Understanding on various types of materials helps in that aspect. In addition, the special classifications such as ABC Analysis*can consolidate the kind of material that need maximum attention and those that can have relatively loose controls. In other words ABC classification helps you determine the level of Inventory Policies and controls to apply on specific group of ItemsThe planning of the materials was quite preliminary before 1960's. Those days, the planning was just reactive on the basis of inventory stock levels. the review of stocks was also done only on basis of stock level of each item without any consideration on dependencies among the items handled in your organization. For example, you plan laminations, Wood and bolts at individual levels without acknowledging that all of them together may be required to make a piece of furniture such as Table, Chair etc. The assumption made in these reactive inventory planning methods were not at all close to real business scenarios. Hence planning used to fail many times. Or to avoid the risks you might be purchasing huge quantities of materials. in both cases the results will lead to financial losses in terms of loss of customers or loss of investment due to huge inventory costs. The evolution planning to more and more matured levels was from the basic order point system to Time phased order point (which looked at timing of order in addition to tracking stock levels) and Material requirement planning - MRP (which in addition to TPOP way of working, added the "Kit based planning". There are a few more enhancements to the planning that included Constraint based planning . You also have another concept of reaching NO*INVENTORY state, in what is called Just in*Time - JIT environment by removing all inefficiencies causing the need to hold inventories. The course will cover the above aspects in a structured form.You start with*Inventory definition and appreciate the need to perform inventory management. After that you will run through a few popular Inventory types and how they are handled in relation to manufacturing environment. You will than go through Inventory classification based on which the level of control to be applied on each class of the inventory is determined. The context of how planning is evolved over a period of time is briefed after covering the inventory aspects in above sets of lessonsA few quantity or stock based order review methods (such as Re-Order Point, Period Order Quantity , Two Bin System etc) are introduced.This set of lessons is followed by a few*Demand based order review methods which included TPOP - Time phased Order point method and most comprehensive planning method - MRP as well.Popular Lot sizing techniques are explained with relevant illustrations for most of the methods. While explaining the Selection factors for each techniques, some influencing factors are briefed. You may want to know how Safety Stock is planned and calculated to handle unforeseen demand. One section Safety stock calculations will provide insight on demand analysis, demand variations and safety stock calculations. Section on Inventory Valuation has lessons explaining the post popular accounting techniques for Inventory, such as LIFO, FIFO, Standard Costing, Average Costing and Process costing etc. You will go through example valuations for most of these methods. With understanding that all your planning and calculations need accuracy of inputs such as Inventory data, the section Inventory accuracy provides fair understanding on Inventory accuracy and important Inventory counting and correction methods such as Physical or Annual Inventory, Cycle Counting and combinations. For each method, sample counting techniques, report analysis are explained through an example scenario. Finally you need to know how is your Inventory Management Performance. Lessons in this section explain the performance metrics that directly or indirectly reflect the Inventory Management performance. The metrics such as Inventory turnover ratio provide indirect measure of sales and delivery performance, whereas other metrics such as Customer service directly reflect the performance of sales and Manufacturing. You will go through many examples and calculations in this section as well. The Course is associated with a Practice KIT of 75 Questions and answers along with explanation for each of the Questions in the Kit. These explanations themselves act as additional notes for the students benefit when they prepare for Certifications in space of Production and Inventory Management and Supply Chain Practice etc. The curriculum in details is :Course content7 sections • 26 lectures • 2h 52m total lengthIntroduction: Context of Planning in Manufacturing & Supply Chain2 lectures • 11minInventory Definition and contextPreviewMajor drivers of Inventory ManagementTypes of Inventory7 lectures • 20minRaw MaterialsSemi-Finished MaterialWork in progress (WIP) MaterialsFinished MaterialsConsigned MaterialsMaintenance, Repair and Operational supply MaterialsSpecial types (Excess Inventory, Obsolete, Non-Confirmed Material )Inventory Classification2 lectures • 6minInventory Classifications on basis of Multiple factorsClassification Based on Value and Consumption rates (ABC, Fast-Slow Moving etc)Section 1 Recap and Summary1 lecture • 2minRecap and SummaryOrder Review and Planning Methods: Context5 lectures • 21minContext (Evolution of Planning Over a period)Illustration of a typical Order Fulfilment CycleDependencies and Uncertainties in planningKey terminology in Order fulfilmentSection Recap and SummaryStock based Material review methods6 lectures • 18minContext and AgendaOrder Point based Review methodPeriodic Review SystemHybrid Review System (Combination of Order Point and Periodic Review)Visual Review based Order methodsSection Recap and ConclusionsDemand and Stock based Review Systems (TPOP and MRP)5 lectures • 37minContextTime Phased Order Point (TPOP): Introduction and how it worksTPOP IllustrationsTPOP CharacteristicsMaterial requirement planning (MRP)Lot Sizing Techniques (5 lectures • 41minSection AgendaLot Sizing Techniques overviewDemand Rate Oriented Lot Sizing TechniquesDiscrete Lot Sizing Techniques Section RecapSafety Stock*Techniques (13 lectures • 44 minSection AhendaSafety Stock Considerations (importance)Demand AnalysisDemand VariationsDemand Variations: Mean Absolute Deviation (MAD)Demand Variations: Standard Deviation (SD)Tracking SignalSafety Stock calculations -BriefSafety Stock Calculations-StatisticalSafety Stock Calculations - Time Period BasedSafety Stock Calculations - Safety Lead timeSafety Stock Calculations -Some Key NotesConclusionInventory Valuation Techniques (8 lectures • 51 min)Context Ways of establishing Inventory holdingInventory Valuation techniquesFIFOLIFOStandard CostingAverage CostingProcess CostingSection RecapInventory Accuracy (30 Lectures - 97 min)Inventory Accuracy - Introduction and Section ContentInventory Accuracy - Importance of Inventory AccuracyInventory Accuracy - PrerequisitesInventory Accuracy PI - Physical Inventory (Annual Inventory)Inventory Accuracy - Physical InventoryInventory Accuracy - Physical Inventory : ProcessInventory Accuracy -Physical Inventory : ExamplesInventory Accuracy - Physical Inventory: Pros and ConsInventory Accuracy CT- Cycle CountingCycle Counting - Snapshot of Cycle CountingCycle Counting - ABC Class based Counting ProcessCycle Counting - Pros and ConsCycle Counting - Other ApproachesCycle Counting - Samples and Examples Cycle Counting: Example of ABC AnalysisCycle Counting - Sample Cycle Count SheetCycle Counting: Sample Cycle Count report evaluationInventory Accuracy - Conclusion RecapReferencesInventory Performance Measurement (7 lectures • 27 min)Inventory Performance Measurement: Section ContentsImportance of Inventory Performance MeasurementInventory Turnover Rate (ITR)Customer Service LevelInventory AccuracyOther Inventory Performance MetricsConclusionThe course included a few quiz sections to help the students refresh their understanding.This course helps many students who are aspiring for certifications in the domains of Production & Inventory Management, Supply Chain Management or any other subject relevant to this topic. We want to make a clear disclaimer that we are not associated with organization that provide certifications in the relevant domains.
Overview
Section 1: Introduction: Context of Planning in Manufacturing & Supply Chain
Lecture 1 Inventory Definition and context
Lecture 2 Major drivers of Inventory Management
Section 2: Types of Inventory
Lecture 3 Inventory Classifications on basis of Multiple factors
Lecture 4 Raw Materials
Lecture 5 Semi-Finished Material
Lecture 6 Work in progress (WIP) Materials
Lecture 7 Finished Materials
Lecture 8 Consigned Materials
Lecture 9 Maintenance, Repair and Operational supply Materials
Lecture 10 Special types (Excess Inventory, Obsolete, Non-Confirmed Material )
Section 3: Inventory Classification
Lecture 11 Classification Based on Value and Consumption rates
Section 4: Section 1 Recap and Summary
Lecture 12 Recap and Summary
Section 5: Order Review and Planning Methods: Context
Lecture 13 Context
Lecture 14 Illustration of a typical Order Fulfilment Cycle
Lecture 15 Dependencies and Uncertainties in planning
Lecture 16 Key terminology in Order fulfilment
Lecture 17 Section Recap and Summary
Section 6: Stock based Material review methods
Lecture 18 Context and Agenda
Lecture 19 Order Point based Review method
Lecture 20 Periodic Review System
Lecture 21 Hybrid Review System (Combination of Order Point and Periodic Review)
Lecture 22 Visual Review based Order methods
Lecture 23 Section Recap and Conclusions
Section 7: Demand and Stock based Review Systems (TPOP and MRP)
Lecture 24 Context
Lecture 25 Time Phased Order Point (TPOP)
Lecture 26 Material requirement planning (MRP)
Section 8: Lot Sizing
Lecture 27 Section Agenda
Lecture 28 Overview of Popular Lot sizing techniques
Lecture 29 Demand-Rate Oriented Lot Sizing Techniques
Lecture 30 Discrete Lot Sizing Techniques
Lecture 31 Batching Rules
Lecture 32 Section Summary
Section 9: Safety Stock Techniques
Lecture 33 Section Ahenda
Lecture 34 Safety Stock Considerations (importance)
Lecture 35 Demand Analysis
Lecture 36 Demand Variations
Lecture 37 Demand Variations: Mean Absolute Deviation (MAD)
Lecture 38 Demand Variations: Standard Deviation (SD)
Lecture 39 Tracking Signal
Lecture 40 Safety Stock calculations -Brief
Lecture 41 Safety Stock Calculations-Statistical
Lecture 42 Safety Stock Calculations - Time Period Based
Lecture 43 Safety Stock Calculations - Safety Lead time
Lecture 44 Safety Stock Calculations -Some Key Notes
Lecture 45 Conclusion
Section 10: Inventory Valuation
Lecture 46 Introduction and Section Content
Lecture 47 Definitions - Inventory Holding, Valuation
Lecture 48 Inventory Valuation - First In First Out
Lecture 49 Inventory Valuation - Last In First Out
Lecture 50 Inventory Valuation - Standard Costing
Lecture 51 Inventory Valuation - Average Costing
Lecture 52 Inventory Valuation - Process Costing
Lecture 53 Inventory Valuation - Conclusion
Section 11: Inventory Accuracy - Introduction Section
Lecture 54 Inventory Accuracy - Introduction and Section Content
Lecture 55 Inventory Accuracy - Importance of Inventory Accuracy
Lecture 56 Inventory Accuracy- What is avoided by Inventory Accuracy?
Lecture 57 Inventory Accuracy - Elements of Accuracy
Lecture 58 Inventory Accuracy - Prerequisites
Lecture 59 Inventory Accuracy - Best Practices (Pre-requisites)
Lecture 60 Inventory Accuracy - Inventory Measurement
Section 12: Inventory Accuracy PI - Physical Inventory (Annual Inventory)
Lecture 61 Inventory Accuracy - Physical Inventory
Lecture 62 Inventory Accuracy - Physical Inventory : Process
Lecture 63 Inventory Accuracy - Physical Inventory: Preparation
Lecture 64 Inventory Accuracy - Physical Inventory: Execution
Lecture 65 Inventory Accuracy - Physical Inventory : Report Analysis
Lecture 66 Inventory Accuracy -Physical Inventory : Examples
Lecture 67 Inventory Accuracy - Physical Inventory: Pros and Cons
Section 13: Inventory Accuracy CT- Cycle Counting
Lecture 68 Cycle Counting - Definitions
Lecture 69 Cycle Counting - Snapshot of Cycle Counting
Lecture 70 Cycle Counting - Objectives
Lecture 71 Cycle Counting - Cycle Counting Approaches
Lecture 72 Cycle Counting - Random Sampling based Counting Method
Lecture 73 Cycle Counting - ABC Class based Counting
Lecture 74 Cycle Counting - Preparation Phase
Lecture 75 Cycle Counting: - Execution Phase
Lecture 76 Best Practices
Lecture 77 Cycle Counting - Pros and Cons
Lecture 78 Cycle Counting - Other Approaches
Section 14: Inventory Accuracy - Cycle Counting - Samples and Examples
Lecture 79 Cycle Counting: Example of ABC Analysis
Lecture 80 Cycle Counting - Sample Cycle Count Sheet
Lecture 81 Cycle Counting: Sample Cycle Count report evaluation
Section 15: Inventory Accuracy - Conclusion
Lecture 82 Recap
Lecture 83 References
Section 16: Inventory Policies
Lecture 84 Inventory Policies - Section Context and Agenda
Lecture 85 Definition and Key aspects
Lecture 86 Stock Reviews - Policies and Guidelines
Lecture 87 Customer Service Level - Introduction
Lecture 88 Customer Service Level - Key Terms
Lecture 89 Customer Service Level - Key Notes
Lecture 90 Customer Service Level - Vendor Performance & Cost of Service
Lecture 91 Inventory Accuracy - Policies and Guidelines
Section 17: Inventory Performance Measurement
Lecture 92 Inventory Performance Measurement: Section Contents
Lecture 93 Importance of Inventory Performance Measurement
Lecture 94 Inventory Turnover Rate (ITR)
Lecture 95 Customer Service Level
Lecture 96 Inventory Accuracy
Lecture 97 Other Inventory Performance Metrics
Lecture 98 Conclusion
Section 18: Practice Kit
Freshers aspiring for careers in Manufacturing, Supply Chain and Inventory Management,Aspirants of certifications in domains of Production & Inventory Management and Supply Chain management may find it useful,Students experienced in Manufacturing industry in Non-Production and Planning departments,Students educated in Production & Industrial engineering or other such disciplines,ERP consultants who want to learn the basics of Manufacturing and Planning domain

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mitsumi1 · 19.09.2022, 09:59

Last updated 7/2018
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
Language: English | Size: 187.49 MB | Duration: 1h 4m

By mapping out the consumers journey and understanding path-to-purchase, we can influence purchase decisions.

What you'll learn
Understand the various decisions consumers make prior to making an actual purchase
Identify opportunities to influence consumers decisions
Build a tailored plan to drive consumers toward purchasing your specific brand
30 Days Money Back Guarantee! If you're not fully satisfied with this course, simply ask for a refund - no questions asked!
Requirements
At the end of this course, we'll put together a plan of action to influence consumer decisions. Before starting this course, you should have an understanding on your existing plan, if any.
As we develop this plan, it'll be most effective if you have an understanding of any constraints (e.g. money, time, people).
As students will have lifetime access to course materials, students can pause the course or revisit the course at any time to gather the information listed above.
Students will need to invest time and thinking, using the principals discussed in this course, to build their own tailored plan. This course does not provide a one-size-fits-all answer.
Students would need to have paper and pen to take notes as the course progress!
Description
What is this course about? Today's consumers live in a world full of choices. They live in a world full of decisions. How do they make these decisions, and what can you do to influence them? In this class, we'll dive deeply into the numerous decisions a consumer make prior to actually making a purchase. By understanding this decision making process, we'll be able to put together a plan to influence the process so the decisions would be made in our favor. We'll examine the entire consumer journey to understand where there may be purchase barriers, so we can remove them! What should you expect from this course? You should be able to analyze how consumers make decisions and put together a plan remove purchase barrier and drive brand preference. So, you can win in the marketplace to sell more! Who is this class for? This course will be beneficial to any strategic minded individuals looking for a deeper understanding of consumers behaviors in order to drive business growth. This course provides a clear framework to make sense of it all. The course provides context to observable consumer actions by revealing the hidden decision making process. This course will be most beneficial if you need to understand consumer behaviors to drive business decisions, but may not have in-depth formal training in the subject. To get the most out of this course, you will need to workshop the material after the lectures. The course will not provide a one-size-fits-all solution. By applying the framework, you will be able to better understand your consumers and to create a tailored solution for your specific business. How is the class structured? The class consists of several video lectures. The lectures will take an hour to complete. At the end of the lecture, you will have a clear understanding on how a purchase decision is made.. You will have an understanding on distractions that may occur along the path toward purchase. With that knowledge, you will be able to build a plan that can influence consumer decisions and guide consumers toward purchasing your brand. After the video lectures, you will need to then take your own time to build that plan. This course will provide you a template to get you started on that plan. Why take this course? First of all, this course is back by a 30 days money back guarantee. Secondly, don't you want to sell more? Only by understanding how consumers make decisions would you be able to influence their decisions. If you'd like to learn how to make consumers pick your product over a competitive product, enroll in this course now!
Overview
Section 1: Consumer Decision Dymystified
Lecture 1 Class introduction
Lecture 2 How consumers make decisions - Discover the Journey!
Lecture 3 Examples of decision making process
Lecture 4 How to identify barriers to purchase
Section 2: Understand the Critical Must-Win Moments
Lecture 5 Winning the critical moments of the purchase journey
Lecture 6 Winning that single moment when the sale is made
Lecture 7 Understand the important moment in post-purchase
Lecture 8 How you can lose the chance to be considered at all!
Lecture 9 How to win the Ultimate Moment of Truth
Section 3: Creating a Winning Plan
Lecture 10 Create a plan to influence consumer decisions
Lecture 11 Putting it together!
Lecture 12 Class Wrap Up
Lecture 13 Facebook group
Section 4: Bonus Materials
Lecture 14 Study Aid: Consumer Decision Journey
Lecture 15 Study Aid: Mapping Template
Lecture 16 BONUS PREVIEW: Identify your target consumer
Lecture 17 BONUS PREVIEW: Introduction to market sizing
Lecture 18 Additional Resources
Entrepreneurs with a branded product or service to sell,Product managers designing a marketing plan,Brand managers building a business plan,Strategic minded individuals looking for sustained business growth,Not for someone looking for a one-size-fits-all answer

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mitsumi1 · 19.09.2022, 10:00

Last updated 6/2020
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
Language: English | Size: 3.88 GB | Duration: 3h 10m

Grow your retail business by mastering the 3 key steps that build a great shopper experience to delight your customers.

What you'll learn
By the end of this course, you will better understand how to create an engaging shopper experience and a profitable retail business.
Requirements
A passion for retail and a strong pair of shoes so that you can explore retail environments with fresh eyes!
A mobile phone with a camera and video capability to show us your own retail environment / product displays and to build your own library of great shopping environments that demonstrate "The Retail Trifecta". (Optional)
Description
If you work in the world of retail, then this course is for you. It explains in depth the Retail Trifecta - the three elements that are integral to success, and increased profits, in retail. Presented by retail marketing guru, Kevin Moore - a man who walks thousands of stores around the world each year - the course brings to life, with real-world examples, the steps needed to be successful in retail. Whether you own your own store/s, work as an associate in retail or manufacture and distribute through stores, this course contains essential knowledge that will help you in your business. The course features videos of Kevin explaining all the steps needed to achieve the Retail Trifecta and photographic and video examples from stores he's visited around the world. It also includes interviews with some retail entrepreneurs who share their experiences and successes. The first part of the course provides an overview of the Retail Trifecta and then the following sections go into detail on the twenty steps that will help you to ensure you achieve the shopper experience to build your business. So if you want to understand your shoppers in more depth, build a store format and system that encourages them to linger longer, spend more and tell their friends about your business or product, then this is the course for you.
Overview
Section 1: Course overview
Lecture 1 If you're involved in the world of retail, why you should take this course.
Lecture 2 How you can benefit from a man who walks thousands of stores a year
Section 2: An overview of the Retail Trifecta and how to use it to create the perfect store
Lecture 3 So what is the "Retail Trifecta"?
Lecture 4 Retail Trifecta part 1 - Great store layouts
Lecture 5 Retail Trifecta part 2 - People make the difference
Lecture 6 Retail Trifecta part 3 - Technology: Point-of-sale and Back-office systems
Lecture 7 Introducing the twenty steps to achieving the Retail Trifecta
Section 3: Retail Trifecta Part One - the ten steps to the perfect Store Format
Lecture 8 Step 1 - Curate then display
Lecture 9 Step 2 - Find me! Location
Lecture 10 Step 3: Awareness and currency
Lecture 11 Step 4: Sidewalk interruption
Lecture 12 Step 5: From the window to walk in
Lecture 13 Step 6: The Decompression Zone
Lecture 14 Step 7: Sightlines and airspace
Lecture 15 Step 8: Front to back and round and round
Lecture 16 Step 9: Care for your two-legged dogs!
Lecture 17 Step 10 - Omnichannel Bridge - instore and online
Section 4: Retail Trifecta Part Two - the five steps to Great Associates/Store Staff
Lecture 18 Step 1: Associate passion and knowledge
Lecture 19 Step 2: Being the Brand
Lecture 20 Step 3: Product and sales knowledge training
Lecture 21 Step 4: Incentive and recognition
Lecture 22 Step 5: "Y'all come back soon, y'hear?!"
Section 5: Retail Trifecta Part Three - the five steps to harnessing retail technology
Lecture 23 Step 1 - Point-of-sale systems and how they can enhance the shopper experience
Lecture 24 Step 2 Back-office & inventory systems. Don't damage a great shopper experience.
Lecture 25 Step 3: Seamless retail and online
Lecture 26 Step 4: Shopper recognition and loyalty
Lecture 27 Step 5 - Your online store and why it's essential
Lecture 28 Want to learn more about the shopper experience in online retail?
Section 6: Your Next Steps
Lecture 29 Understanding what makes a "Good" retail experience
Lecture 30 How to Shop Like a "Shopper" - tips from the professional!
Lecture 31 Your guide to walking a store as a "shopper" to help you achieve "great"
Lecture 32 Thank you for taking this course...
Lecture 33 The Retail Trifecta Checklist & Scorecard
Retailers and anyone associated with the retail trade.

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mitsumi1 · 19.09.2022, 10:02

What you'll learn
You will see how mind mapping reduces the time it takes to learn new material.
You will quickly organize thoughts, ideas or objectives using mind maps.
You will learn how and why mind maps accelerate learning and understanding of new information.
You will learn how to make online mind maps with online applications.
Quickly plan an event, speech, article, business or marketing plan.
You will see how mind maps bring clarity to your work and help you to be clear in your thinking, helping you to see the forest for the trees.
Requirements
You do not need any special skills to succeed with this course.
The basic requirement is the willingness to learn and develop a new skill.
Description
Learn how to make mind maps. Basic course ideal for high school students, university students and workers.
You will learn how to create a mind map in a visual and fun way, step by step, while you watch me draw mind maps, so you can see how it is done, and the variety of techniques that exist. You will learn how to make them from manually to online with special applications.
Mind map drawing is a simple and powerful learning tool. I will show you how the only mind mapping tool you need to get started is a pen and paper. You will learn how to make mind maps in simple steps. Using this simple technique you will be able to learn how to create a mind map in an afternoon.
The mind mapping technique is simple, but it takes a little practice, especially the selection of keywords. There are some exercises and demonstrations to show how mind maps work in real life. Knowing what words to put in the branches is an important mind mapping technique that is often overlooked and needs a little practice. It is usually what trips people up when using mind maps in real life.
The course is full of creative mind mapping ideas that you can do without being an artist. For this I provide you with different templates so that you only have to fill in the concepts of your mind map.
Who this course is for
People who wish to learn new techniques that increase their learning capacity, making them more efficient.

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mitsumi1 · 19.09.2022, 10:03

Last updated 7/2020
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
Language: English | Size: 340.61 MB | Duration: 0h 56m

Get the most out of online virtual collaboration

What you'll learn
How to use Mural, an online collaboration tool, to run effective workshops and meetings
Find out what Mural is, how it can be used , and the key advantages of using it
How plan, design and run effective and engaging collaboration workshops or meetings that attendees will enjoy participating in
Discover how to use key facilitator tools (such as the 'summon everyone' and voting tools)
Learn facilitation tips to ensure that you reach your desired outcomes maintain the engagement of your audience
End to end guidance for before, during, and after - practical support, tips and advice on planning sessions, and on exporting content post workshop
How to set up a Mural account get the most from your membership
Discover how to design appealing professional Murals (white boards)
Understand the key distinction between the different types of users in Mural and why this matters (link to cost)
Learn how to avoid potential pitfalls so that your Mural sessions run smoothly
Requirements
No - we will be using Mural (free sign up option). Much of the course content is on facilitation best practice and applicable regardless of your chosen tool
Description
Course descriptionRemote working is here to stay!Mural is a shared digital workspace, - a 'giant digital whiteboard' used for online collaboration. Engage your teams, customers or clients in virtual workshops wherever they are located, using this fun online tool.The course is a distillation of hundreds of hours of real life experience running workshops for high profile international clients. Save your valuable time and energy by using this comprehensive course to learn how to run impactful virtual workshops and meetings using Mural, or improve your skills in this area.· Rapidly get up grips with using the Mural tool· Leverage best practice tips on workshop facilitation to build or develop your skills· Engage and impress your attendees!>>In this course you'll find everything you need to know to enable you to run effective online remote collaboration sessions, broken down into easily digestible segments, from an experienced professional facilitator.<
Overview
Section 1: About this course
Lecture 1 About this course
Section 2: Mural overview
Lecture 2 Mural overview
Section 3: Need to know information
Lecture 3 Setting up a Mural account and costs
Lecture 4 Different types of user in Mural
Lecture 5 A note on data security
Section 4: Core functionality: Quick start basics and facilitator essentials
Lecture 6 Quick start basics
Lecture 7 How to get users up to speed quickly
Lecture 8 Facilitator essentials
Section 5: Workshop/meeting planning and Mural design
Lecture 9 Designing your Mural (part 1)
Lecture 10 Designing your Mural (part 2)
Lecture 11 Planning best practice
Lecture 12 Sending your invite and setting pre work
Section 6: Facilitating your workshop
Lecture 13 On the day facilitation best practice
Lecture 14 Things to remember on the day (facilitators)
Section 7: Tidying up and exporting content
Lecture 15 Tidying up and exporting Mural content after your workshop
Section 8: Bonus content
Lecture 16 Potential pitfalls and how to avoid them
Anyone looking to engage and collaborate with remote teams or audiences,Business consultants who want to up their game in delivering effective remote workshops,Trainers who are interested in using engaging online tools,Teaching professionals looking to deliver engaging, participatory lessons/lectures/seminars,Product or service designers looking for input and/or feedback from key user groups,Anyone looking to ideate, problem solve, or engage with remote audiences

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mitsumi1 · 19.09.2022, 10:05

Last updated 7/2022
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
Language: English | Size: 903.87 MB | Duration: 1h 41m

Operational Risks Management ORM Case Studies for Risk Management, Compliance, Audit, IS Security, Banking Professionals

What you'll learn
You will learn about Risks and different types of Risks
You will learn about the Operational Risk Management ORM Principles and Framework
You will learn about Losses and Avoidable Losses related to ORM
You will learn about the Operational Risks, Events, Losses and Exposures
You will learn about operational risk management tools and techniques
You will learn about 6 Different Case Studies of Operational Losses and Exposures etc.
Requirements
Basic Knowledge of Risks, Businesses and Finance
Description
Risk is inherent in every process and system that a company use, Due to complexity of business operations, advancement of technology, increased customer's expectations and complex regulatory requirements the identification and management of operational risks have become a challenge for companies and organizations. Operational Risks are the most significant risks that companies and institutions are exposed to. Most of the business failures occurred in the past, are due to mismanagement of Operational Risks, Events and Losses. Companies and institutions are therefore, focused on managing their respective operational risks and this is now a regulatory requirement as well for banks, financial insinuations and corporate organizations. WHY OPERATIONAL RISK MANAGEMENT IS IMPORTANT?Operational Risk Management ORM is relevant for almost all of the companies and organizations such as banks, insurance companies, brokerage houses, investment companies, FMCGs, Pharmaceuticals, Leasing Companies, Heath Sector Companies, Service Industries etc. These organizations spend millions of dollars on yearly basis, to identify and manage their operational risks, to remain competitive and operational in the industry. Operational Risk Management is linked with Enterprise Risk Management ERM, therefore, all big consultancy firms in the world provide operational risk advisory services, to companies. Operational risk consultants charge, millions of dollars as consultancy fees, from these companies. WHAT WILL YOU LEARN?This course is divided in to two Modules:In this course you will learn about core areas of Operational Risk Management ORM such as: Module 1: OPERATIONAL RISKS, EVENTS, LOSSES, EXPOSURES, EXAMPLE ETC.- Risk and adverse impact concepts, - Operational risks, components and examples, - Operational loss events, types and examples, - Operational loss exposures, - Avoidable operational losses - Operational loss exposure avoidance by companies- Operational risk management ORMModule 2: 6 DIFFERENT CASE STUDIES- Case Study 1: A Biscuit Manufacturing Company - Operational Loss Exposures and Losses- Case Study 2: Hijack of Bank's Core Application System and Operational Losses- Case Study 3: Luxurious Car Manufacturing Company and Operational Losses- Case Study 4: Bank's Regulatory Requirements (Regulatory Risks) and Operational Losses- Case Study 5: Risk Appetite Level - A Technology Company - Case Study 6: Internal Fraud in a Bank and Operational LossesIn this course you will also learn special risk management terminologies used in ORM. BENEFOTS OF ATTANEDING THIS COURSE:By attending this course you will:- be able to understand, how companies face Operational Risks and Calculate their exposures Assessment and Management- be able to talk confidently with risk management professionals and consultants regarding Operational risks and related domains- be able to work in consultancy firms or organizations in their risk management departments specially ORM departments- get a certificate of completion of this course - be able to perform research and analysis on operational risks and management cases - be able to pursue a career progression in operational risk management.WHO SHOULD ATTEND THIS COURSE?This course should be attended by:Risk management professionalsCompliance professionalsIS Security professionalsBankersRisk Advisors and consulting firmsBranch managers / Operation managersInternal auditorsInternal controls professionals CFA / FRM / CA / ACCA / CAMS or Finance students andOthers who want to learn the risk management and its components
Overview
Section 1: Introduction
Lecture 1 Introduction
Lecture 2 Importance of this Course
Lecture 3 Who Should Attend This Course
Section 2: MODULE 1 - RISKS, OPERATIONAL RISKS, EVENTS, LOSSES, TYPES, EXPOSURES ETC
Lecture 4 Course Instructor Introduction
Lecture 5 Risk and Adverse Impact
Lecture 6 Controllable and Uncontrollable Events and Adverse Impacts
Section 3: Operational Risks Management ORM
Lecture 7 Operational Risk
Lecture 8 Operational Risks and Adverse Impact - Example 1
Lecture 9 Operational Risk and Adverse Impact - Example 2
Lecture 10 Components of Operational Risks
Lecture 11 Operational Risk Event Types ORET
Lecture 12 Operational Risk Event Types (ORET) Explained
Lecture 13 Operational Risk Event Types (ORET) Statistics
Lecture 14 Operational Loss Exposures - OLE
Lecture 15 Avoidable Losses
Lecture 16 Avoidable Losses - Example
Lecture 17 Operational Risk Management ORM
Section 4: MODULE 2 - CASE STUDIES ON OPERATIONAL LOSSES FOR DIFFERENT ORGANIZATIONS
Lecture 18 Case Study 1: Operational Loss Exposure Calculation for a Manufacturing Company
Lecture 19 Case Study 2: Hijack of Bank's System and Operational Losses
Lecture 20 Case Study 3: Car Manufacturing Company and Operational Losses
Lecture 21 Case Study 4: Banking Regulatory Risks and Operational Losses
Lecture 22 Case Study 5: Risk Appetite Level - A Tech Company
Lecture 23 Case Study 6: Banking Employee Fraud and Operational Losses
Risk Management Professionals,,Operational Risk Managers ORM,Compliance Risk Professionals,IS Security Professionals,Internal Auditors and Controls Professionals,Risk Management Students, Business and Finance Students, Banking Students,Bankers,Others who want to learn Operational Risks Management

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mitsumi1 · 19.09.2022, 10:06

Last updated 2/2022
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
Language: English | Size: 874.58 MB | Duration: 2h 48m

Pinterest Marketing to increase sales TODAY and for YEARS to come! BEST SELLER since 2015!

What you'll learn
Have your own professional-looking Pinterest for business site up and running
Use Pinterest to figure out exactly what your customers want
Optimize your Pinterest account to help your business get found in the big search engines like Google, Bing and Yahoo
Learn how to use keywords to increase Pinterest traffic to your website(s) to increase leads, and ultimately, sales!
Perform creative collaboration with peers, current customers and new (potential) customers
Incorporate the top "Absolute Must-Have" boards that EVERY business owner needs
Say goodbye to creative ruts with just one simple tool
Requirements
You will need Internet access to take and implement the steps in this course
You will want to be prepared to take notes during this course to capture the multitude of resources provided throughout.
You will maintain an open mind knowing that this course is built to serve MANY people. Some have have no Pinterest knowledge at all, while others already have a Pinterest Business site and are seeking ways to improve its effectiveness.
Description
Did you know people spend MORE money on Pinterest than any other social media platform? Yes - even more than Facebook!Wondering how to get started? What to pin? When to pin? How to increase Pinterest traffic so your business stands out?Learn the secret steps to significantly INCREASE traffic continuously!You need more traffic and sales - not another way to waste time ⏳ on social media, right?☑️ You want someone to break it all down for you - to simplify and take you step-by-step, and ultimately.... to help you get more online customers to make more sales, organically!Then I have you covered! This course will walk you step-by-step through how to use Pinterest organically for your business - no more guessing! I'll even take you outside of Pinterest, showing you some amazing tools*to help you*optimize your organic Pinterest results and create stunning pins!Please note:*This course will NOT*cover Pinterest paid advertising; This course is focused on optimizing for*organic reach, where I*have found fantastic success, and you can, too, without spending a single penny!Here is what just some of what over 12,000+ raving students had to say about this course: ★★★★★ "This was a super helpful course. Made me think about things I hadn't previously considered. Also, there were a lot of great examples, which is super helpful. Very much enjoyed the course." - AnnMarie W.★★★★★ "Thank you for a great course. It was detailed and very informative and I learnt a lot more than I expected, and in half the time offered through other Pinterest courses!." - Jan B.★★★★★ " Instructor has nailed it here. She's engaging, fun to listen to, and very educational. She covers everything you can think of to get your site set up and running smoothly. LOVE the 10-day challenge at the end to get you to commit to act." - Mitch★★★★★ "This course is paced well so you can digest real life examples of what to implement and execute everyday... I really appreciated the detail to keywords and hashtags. That was worth the price of admission!" - Jerry H.★★★★★ "Very detailed course. The different functions of secret boards, how to find keywords and where to put them - this course covers it all!" - Anneke★★★★★ "This course contains a lot of great advice on how to use Pinterest to grow your business. This instructor gives actionable information with step-by-step instructions!" - JasonZERO RISK: If you do not absolutely LOVE with this course, Udemy will refund your entire purchase amount within 30 days! You have nothing to lose and only serious business Pinterest knowledge to GAIN!What gives me (JC) the credibility to teach you this topic?As a successful business owner, I've been using Pinterest for business since 2014, and teaching others my Pinterest business strategies since 2015! Since using Pinterest, I've doubled my annual revenue, YEAR-OVER-YEAR, and continue to have the best selling Udemy Pinterest course since 2015. After Taking This Course, You Will: Have your own professional-looking Pinterest for business site up and runningGain access to my exclusive templates and strategies to help you*drive traffic and sales to your businessKnow how to use Pinterest to figure out exactly what your customers wantLearn how to optimize your Pinterest account to help your business get found in the big search engines like Google, Bing and YahooDiscover a simple system for creative collaboration with peers, current customers and new (potential) customersUnderstand how to make the power of Pinterest work for YOUR businessKnow the top "Absolute Must-Have" boards that EVERY business owner needs on their Pinterest account, and see real examples of these boards put to use!Discover not only HOW to use Pinterest, but what tools you can get instant access to so that you can continue to build and grow your business right away!The purchase of this course includes a 30-day money back guarantee and lifetime access. You can replay the videos and access all course content and references at anytime - including ongoing course updates! I spent hours upon hours teaching myself how to use Pinterest for my own business, and learned it so well, I*started helping OTHER business owners do the same! Now, I can teach YOU! ENROLL NOW!
Overview
Section 1: Pinterest: Course Overview
Lecture 1 Welcome and Introduction
Lecture 2 What you Need to Know FIRST: Connect or Convert?
Section 2: Pinterest Basics: A before B, B before C....
Lecture 3 Pinterest Basics: What Did You Call That Again?
Lecture 4 There Sure is a Lot To Choose From!
Lecture 5 Rich Pins for the WIN for your business!
Section 3: A Mighty "Board" Walk
Lecture 6 Must-Have Board for Every Business on Pinterest
Lecture 7 From Pinterest Mess to Pinterest Success
Lecture 8 A Mighty Board Walk Build Up
Lecture 9 Everything You Need To Know About Group Boards
Lecture 10 Your "How-To" Guide for Building Group Boards
Lecture 11 "Must Have" Board Examples
Section 4: All About Pins
Lecture 12 PIN Overview for 2022
Lecture 13 What makes a Pin "special"?
Section 5: Optimize, Optimize, Optimize
Lecture 14 Hint: Optimizing Actually starts OUTSIDE of Pinterest!
Lecture 15 Pinterest Optimization with Chrome
Lecture 16 Got it, I need to Optimize - but WHERE?
Lecture 17 Shhh - This is All About Keeping Secrets!
Section 6: Getting Creative
Lecture 18 Where To Go, What To Do, and What Sizes To Do Them In
Lecture 19 Creatives Cheat Sheet
Section 7: How To Pin With a Purpose
Lecture 20 In Deep Thought...
Lecture 21 Pinterest: The BEST driver of TRAFFIC!
Lecture 22 But, How Do I Even Know What to Pin?
Lecture 23 Being Followed. But, Not In a Crazy, Creepy Way.
Lecture 24 Pinterest Limits and What You Need to Know
Lecture 25 Tools to Make Pinterest Tutorial Videos
Section 8: Pinterest Business Contests: The Gain
Lecture 26 The Why and How of Pinterest Business Contests
Lecture 27 Business Contest Examples
Lecture 28 Tools to help you manage your own Pinterest Contest
Lecture 29 A Super-Quick Review
Section 9: Additional Resources
Lecture 30 Pinterest Analytics: Defined
This course is for you if you enjoy learning new ways to build your business,You should take this course if you are an action-taker; Someone who will implement what they learn,If you understand that it will take some time and persistene to make any business successful, then this course will add to your business building knowledge space and is definitely for you!,If you have an "I already know everything" attitude, this course is not a good fit for you,Do not take this course if you expect overnight results - success takes real work and some time,If you are focused on learning how to run Pinterest paid ads, this course is not a good fit for you.,If you want to learn how to start, build and grow your business through organic use of Pinterest, this course is for you.,If you're already a Pinterest pro, this course is not for you.

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mitsumi1 · 19.09.2022, 10:07

Last updated 1/2021
MP4 | Video: h264, 760x568 | Audio: AAC, 44.1 KHz
Language: English | Size: 1.74 GB | Duration: 4h 18m

A course showing managers and researchers how to run Choice Based Conjoint experiments to predict people's decisions

What you'll learn
Understand the capabilities of Choice-Based Conjoint and Discrete Choice Experiments
Recognise the requirements of running a CBC and DCE research project
Be able to develop and run your own small scale CBC and DCE project
Practice your design and analysis skills with real data sets and extra examples
Requirements
There is no assumed knowledge for the early topics in this course.
For those progressing to the advanced topics in this course an understanding of introductory level statistics is recommended.
Access to MS Excel for running analysis is essential for those progressing to advanced topics. Additional topics covering analysis using SPSS are also provided but they are not essential.
Description
Choice-Based Conjoint, also often called Discrete Choice Experimentation, is a powerful research and management tool that allow us to understand and predict people's preferences. Whether it is a manager wanting to predict product preferences, a health researcher wanting to explore the treatment preferences of patients, or a transport engineer examining people's choices of public transport this tool can provide the insight needed. This course starts with an introduction to the capabilities and applications of Choice Based Conjoint that is suitable for all audiences. It explains the basic requirements of a CBC research project, and details the outputs that can be obtained. The course then continues on to more advanced topics where you will get training and hands on experience developing and running a CBC project. This includes design, data collection, analysis and reporting of results. This course is suitable for managers, marketing/business researchers, and academic researchers interested in building an understanding of CBC. If you are a PhD student I am happy to provide a discounted rate for this course. Please contact me through the Udemy messaging service. Provide your university email address, your name, and a link to your supervisor's profile on your university website.
Overview
Section 1: Introduction and Overview
Lecture 1 The lesson plan for this course
Lecture 2 How to progress your learning (for students only)
Section 2: An Overview of Choice Based Conjoint (An ideal summary for Managers)
Lecture 3 The aim of all conjoint tasks: Measuring utility
Lecture 4 The ways of measuring utility
Lecture 5 The look and feel of Choice Based Conjoint
Lecture 6 The capabilities of Choice Based Conjoint
Lecture 7 An example of a Choice Based Conjoint study
Section 3: Designing a Choice Based Conjoint Experiment
Lecture 8 The types of experimental designs
Lecture 9 Alternative design: factorial designs
Lecture 10 Alternative design: main effects designs
Lecture 11 Alternative design: natural designs
Lecture 12 Choice set design: random designs
Lecture 13 Choice set design: combinatorials
Lecture 14 Choice set design: balanced incomplete block designs
Section 4: Laying Out The Survey
Lecture 15 Layout of the choice sets
Lecture 16 Giving effective instructions
Lecture 17 Software for running the survey
Section 5: A Brief Introduction to Analysing Your Data
Lecture 18 Determining your analysis options
Lecture 19 Simple analysis methods
Lecture 20 More complex analysis methods
Section 6: Analysing Your Data: Regression using MS Excel
Lecture 21 A brief overview
Lecture 22 Data layout needed
Lecture 23 Running the analysis
Lecture 24 Interpreting the output
Lecture 25 Calculating choice probabilities and using them
Section 7: Analysing Your Data: The (c)MNL in SPSS
Lecture 26 A brief overview
Lecture 27 Data layout needed
Lecture 28 Running the analysis
Lecture 29 Interpreting the output
Lecture 30 Calculating choice probabilities and using them
Section 8: Building Decision Support Systems with the Results
Lecture 31 An overview of Decisions Support Systems
Lecture 32 The basics of building a DSS
Section 9: Thank You and Good Night
Lecture 33 Further learning for CBC
Lecture 34 Some suppliers that are handy to know about
Managers wanting to understand the capabilities of CBC and DCEs for measuring people's preferences,Researchers wanting to learn how to implement CBC and DCE projects

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