Carli Anna – Brand Mapping Method
Carli Anna – Brand Mapping Method | 4.57 GB
What You’ll Learn:
A hyper-focused course to help you become a certified brand strategist – armed with the real-world skills + processes you need to book & help big-league clients NOW.
(Because if you’re just giving them a pretty logo, it’s kind of like handing them a cute outfit, telling them they look fabulous, and dropping them in the desert… And neither of you knows if they’re going to make it out alive.)
In three hours of video training plus actionable templates, workflows, and checklists, you’ll learn eeeeverything you need to:
Create a unique strengths-led strategy with you at the center
Have an easy, streamlined process, backed by legit tools and resources
Help your clients develop a standout identity and inspire a loyal following
Communicate with your clients in a way that instills trust & positions you as an expert
Multiply your prices – and deliver value to match
Start booking bigger, better clients right away
A closer peek inside your curriculum…
Brand Research & Exploration:
Use client questionnaires to cut through the fluff and get the info you *actually* need.
Discover the exact strategic questions and follow-ups you need to ask every client.
Guide your client to use Pinterest in a more powerful, intentional way.
Run a live strategy session for maximum impact (including how to prep, what to say, and how to respond when things get awkward)
Brand Mapping:
Confidently analyze the market to nail down your client’s brand “map”—AKA their *~priceless*~ compass for navigating their niche.
Learn the seven concepts that will help your clients develop a lasting, unmistakable brand and find their voice—instead of switching it up every 6 months to look like their latest obsession.
Define your client’s core values to cultivate a sense of focus and instill some confidence in their unique offering (they’ll love ya for this).
Engineer your research into design solutions that don’t just look good–they solve genuine problems.
Presenting Your Brand Strategy:
Organize and present a good-lookin’ Brand Carryall to wow your clients. And see the exact layout and content of mine, which I credit for completely changing my business.
Learn exactly what to say and do before you hit “send” on your Brand Carryall (this is gonna completely erase your email anxiety).
Find out the three crucial steps I use to capture feedback, get in my client’s head, and present so it feels more like a conversation than shoving something into their face.
Handle feedback like a pro by working on your mindset and following scripts for different types of requests.
Creating the design and brand deliverables:
Learn how to communicate your client’s brand values and voice through design
Discover exactly how and where to apply strategic elements to your designs
Design a logo that feels custom and cool without alienating people.
Build a high-converting website that feels like an engaging story (including the HUGE thing every website needs—but barely any have).
Plus these killer bonuses so you can get started as a legit brand strategist ASAP.
How To Differentiate Yourself As A Brand Strategist
- VIDEO TRAINING: Use your new strategy and personal branding to stand out from a sea of lookalike designers, with a cult following of dreamy clients who naturally see your value.
How To Get Your Next Client
- VIDEO TRAINING: Follow the five simple things I would do to sign a client tomorrow–even if you’ve never had a paying client before (no shame in that!)
How To Build A Portfolio That Converts
- VIDEO TRAINING + SITEMAP: Go from having a portfolio you don’t want anyone to see to one that has clients drooling over your work (trust me, I speak from experience).
Brand Strategy Workflow + Project Manager
- EXCEL SHEET CHECKLIST + VIDEO TRAINING. Streamline the process by following a simple but comprehensive checklist, complete with due dates, template links, and a guide to delegate so you can eventually scale and hire out.
Template Library (Worth $1000!)
- GOOGLE + DUBSADO + ADOBE TEMPLATES. Get your hands on my ENTIRE template library, including emails, slide decks, questionnaires, scripts, and more–so you can start applying brand strategy immediately.
Real-Life Example
- VIDEOS + PDF. Watch me in action as I host sales calls and strategy sessions, then turn it into design collateral—giving you the exact walkthrough to use your strategy in real-time.
Homepage:
Код:
https://carlianna.co/bmm-w-bonus
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